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About the Role
As our first dedicated Product Marketing Manager (PMM), you’ll report directly to a founder and own how Escape is discovered, understood, and adopted by the security world. You will define Escape’s category position, crafting narrative and go-to-market strategies across both US and European markets.
Responsibilities
- Develop impactful product messaging for Security Leaders and Engineers, translating technical features into compelling, value-based stories
- Own go-to-market strategies for new feature launches, collaborating closely with the Growth Marketing team to drive pipeline results
- Lead market and competitive research, sharpening Escape’s positioning and informing product roadmap decisions
- Drive thought leadership initiatives, including speaking engagements (e.g., partner webinars) and high-impact content
- Build the sales enablement toolkit, designing pitch decks, battlecards, competitive comparisons, and one-pagers to ensure our commercial team excels
- Establish foundational PMM processes, playbooks, and strategies to scale and evolve with the company
Requirements
- 5+ years total experience, with at least 2 years in product marketing (ideally in cybersecurity, developer tools, or technical B2B SaaS at high-growth companies)
- Demonstrated success in marketing to technical audiences, you understand engineers and speak their language
- Experience supporting product launches end-to-end, from messaging and asset creation to performance analysis
- Strong storytelling capabilities, able to distill technical topics into compelling, audience-adaptive narratives
- Collaborative and cross-functional, comfortable working closely with engineering, product, and go-to-market teams
- Start-up experience, particularly in early-stage, fast-moving environments
- Entrepreneurial spirit—proactive, adaptable, and eager to build from scratch
- Familiarity with application security, developer tools, or engineering workflows
Skills
- Product Marketing
- Go-to-market strategy
- Market research
- Competitive analysis
- Content creation
- Sales enablement
- Storytelling
- Cross-functional collaboration
Location
- Remote-friendly
- New York City
- Amsterdam
- Paris
Work Type
- Remote
- Hybrid
Experience Level
- 5+ years total experience
- 2+ years in product marketing
Benefits
- Full ownership of a strategic function
- Remote-friendly work culture
- Quarterly team meetups
- Annual retreats
- Stock options or stock purchase plan
- Modern, well-equipped offices
- Coffee and snacks
- Monthly social events
- Career development support
- Professional development budget
- Free books
About the Company
- Escape empowers small security teams to break through headcount limits by transforming manual security work into scalable, streamlined workflows.
- Our mission is to align security and engineering and make advanced application security accessible and impactful for innovative businesses worldwide.
- Having just raised our $18M Series A, our team of 30 passionate "Escapers" is breaking down barriers and rapidly bringing cybersecurity innovation from R&D to production.
- Every member of our fast-scaling team is empowered to take on meaningful responsibilities and create real impact.