Account Director (Automotive Experiential) at Iris North America | Atlanta, GA, US | Rezi

Account Director (Automotive Experiential) at Iris North America

Account Director (Automotive Experiential)

Iris North America · Atlanta, GA, US

1 weeks ago

Account Director (Automotive Experiential)

Iris North America · Atlanta, GA, US

8 days ago
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About the Role

Iris is seeking an Account Director to manage a hybrid book of business, focusing 50% on automotive luxury with an emphasis on experiential marketing and 50% on integrated accounts requiring full-funnel, 360° campaign production. The role involves nurturing premium client relationships, leading the account team, and ensuring high-quality work from strategy to execution.

Responsibilities

  • Build deep understanding of clients' businesses, categories, and competitive landscapes in automotive luxury.
  • Translate client needs into sharp strategic counsel.
  • Lead day-to-day client relationships through consistent delivery.
  • Understand stakeholder priorities and act as a trusted advisor.
  • Support organic growth by identifying scope expansion, new workstreams, and referral opportunities.
  • Contribute to new business efforts.
  • Manage project burn in partnership with Operations and Project Management.
  • Flag scope risks early and maintain financial discipline.
  • Lead and represent the account team, setting high standards for preparation, responsiveness, and follow-through.
  • Invest in team growth through coaching and delegation.
  • Monitor workload and morale, addressing issues promptly.
  • Advocate for strong creative and experiential ideas.
  • Partner with creative leadership to protect work that drives client business.
  • Ensure standout work receives recognition through case studies, awards, and press.
  • Drive cohesive 360° campaigns across experiential and integrated accounts.
  • Align creative, media, social, PR, partnerships, and production into a singular client story.
  • Utilize AI in personal workflow and help the team find smarter, faster ways of working.
  • Apply AI to research, briefing, and reporting processes.

Requirements

  • 10+ years in account leadership at an agency.
  • Meaningful experience in automotive and/or luxury categories.
  • Direct experience planning and executing experiential programs (activations, events, brand experiences), including on-site production and logistics.
  • Proven experience leading integrated, 360° campaign productions, connecting various channels from brief to delivery.
  • Confident, highly organized leader who builds close client relationships.
  • Ability to activate beyond experiential, including advertising programs, partnerships, PR team coordination, and social/influencer marketing.
  • Understanding of how PR/Social marketing best integrates with other workstreams.
  • Management of two clients (one automotive experiential; one integrated) with prioritization skills.
  • Strong client relationship instincts and a track record of building trust.
  • Financial fluency, including scoping, burn management, and budget discipline.
  • Genuine point of view on creative quality and confidence to advocate for it.
  • Comfort working with AI tools and interest in introducing new ways of working.
  • Requirement to work in-office at least 3 days per week (Tues, Wed, Thursday).
  • Availability for client travel as needed, including on-site experiential activations.
  • Flexibility for weekend activations and potential week-long activations.
  • Must be authorized to work in the US for any employer.
  • Not eligible for work authorization sponsorship.

Skills

  • Account Leadership
  • Experiential Marketing
  • Integrated Campaign Production
  • Client Relationship Management
  • Strategic Counsel
  • Team Leadership
  • Financial Management
  • Creative Advocacy
  • AI Tools
  • Project Management
  • Scope Management
  • Budget Discipline
  • Partnership Development
  • PR Coordination
  • Social Media Marketing
  • Influencer Marketing

Location

  • Atlanta, GA
  • New York, NY

Work Type

  • Full-time
  • Hybrid (in-office 3 days/week)

Experience Level

  • 10+ years

Salary/Compensations

  • $115,000 - $150,000

About the Company

  • Iris is a global creative micro-network for brands that refuse to blend in.
  • With 650 people across 11 offices, Iris helps clients like Samsung, Bentley, Wellstar, Beiersdorf, Samsonite, and Barclays create standout work.
  • The agency model is powered by Participation and operates across paid, earned, and owned media.
  • Founded in 1999 with an outsider mindset, Iris remains driven by its mission to help brands show up in culture.
  • The company emphasizes agility and creativity.

Equal Opportunity

  • Iris is a proud equal opportunities employer and recruits based on talent alone.
  • The company does not discriminate based on age, gender identity, ethnicity, religion, education, class, sexual orientation, or disability.
  • Iris champions diversity, believing it enhances creativity, the company, and society.