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About the Role
The Mark Morris Dance Group seeks a Website & Data Analytics Associate to support integrated marketing and content strategies, focusing on social media and website management. This role will assist with a new website launch and reports to the Director of Marketing & Communications.
Responsibilities
- Publish weekly schedule updates, performance listings, staff bios, and blog posts on WordPress.
- Assist with basic page building and ensure images, text, and links adhere to web accessibility standards.
- Help set up and cross-check customer journeys in Mindbody and class/workshop schedules, ensuring links and widgets integrate cleanly on the website.
- Pull routine data reports from Google Analytics 4 (GA4), Salesforce, Mindbody, and Active to update Looker Studio dashboards.
- Track basic metrics like monthly site traffic, ticket conversion rates, and email click-throughs.
- Perform regular site audits to identify broken links, mobile display errors, or payment glitches in class/ticket checkout paths.
- Log website issues for external web developers when necessary.
- Generate UTM tracking codes for digital marketing campaigns and email newsletters to ensure accurate attribution in Google Tag Manager.
Requirements
- One to three (1–3) years of experience in a marketing role, preferably focused on data and website management.
- Experience using content management systems (CMS), preferably WordPress.
- Experience with Google Analytics (GA4).
- High attention to detail and the ability to produce accurate, polished work.
- Strong organizational skills and the ability to manage multiple priorities while consistently meeting deadlines.
- Clear and professional written and verbal communication skills.
- A proactive approach to work, including taking initiative, following through on tasks, and seeking solutions independently.
- Ability to work onsite and collaborate with a small, dynamic team in a creative environment.
- Interest in or appreciation for the performing arts and motivation to support mission-driven work.
- Adaptability, openness to feedback, and willingness to learn and grow within the role.
Skills
- WordPress (or a similar CMS)
- Google Analytics 4 (GA4)
- Salesforce, Mindbody, or similar nonprofit/arts registration and studio software (a strong plus)
- Basic understanding of HTML/CSS
- Spreadsheets, including Excel or Google Sheets
- Microsoft Office Suite
Location
- Onsite
Work Type
- Full-time
- Onsite
- Hybrid (after six-month introductory period)
Experience Level
- Entry-to-mid-level
Salary/Compensations
- $46,000—$52,000 USD
Benefits
- Paid vacation, sick/personal leave, holidays and bonus days
- Employee Health and Life insurance covered 100%
- Flexible Spending Plan
- Voluntary vision and dental coverage
- Pre-tax commuter benefit
- 403(b) retirement plan
- Access to special events and MMDG performances
- Access to free and discounted classes at the Dance Center and online
- Invitations to cultural events extended to staff members by community partners
About the Company
- The internationally renowned Mark Morris Dance Group (MMDG) performs the repertory of choreographer Mark Morris, with live music and community engagement as vital components.
- Founded in 1980, MMDG tours with its own musicians and collaborates with orchestras and opera companies.
- The Mark Morris Dance Center, founded in 2001, is the hub of dance and music education in Brooklyn, offering affordable classes for all ages and abilities.
- MMDG programs engage over 100,000 people annually, driven by core values of community, access, excellence, and creativity.
- MMDG is committed to ongoing equity, diversity, and inclusion work.
Equal Opportunity
- We are an Equal Opportunity Employer committed to a diverse workforce and do not discriminate on the basis of race, color, creed, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or veteran status.
- MMDG complies with all relevant and applicable provisions of the Americans with Disabilities Act (ADA).
- MMDG does not discriminate against any qualified employees or job applicants with respect to any terms, privileges, or conditions of employment because of a person’s physical or mental disability.
- MMDG makes reasonable accommodation wherever necessary for all employees or applicants with disabilities, provided that the individual is otherwise qualified to safely perform the duties and assignments connected with the job and provided that any accommodations made do not require significant difficulty or expense.