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About the Role
This role offers the opportunity to take ownership of how the agency identifies opportunities, builds relationships, and turns ambitious thinking into winning pitches. You will work closely with senior leadership and teams across the agency and Publicis Groupe, bringing together strategy, creativity, and commercial thinking around key opportunities. If you enjoy making complex pitches happen while keeping people focused, collaborative, and inspired, this role provides meaningful scope to make an impact.
Responsibilities
- Shape and deliver the agency’s new business strategy, identifying and qualifying opportunities that support its growth ambitions.
- Build a strong pipeline of prospective clients, developing relationships with clients, pitch consultants and industry contacts.
- Lead pitches from brief to final submission, creating clarity around strategy, responsibilities, priorities and deadlines.
- Bring together creative, strategy, planning, production, client services and Groupe expertise to develop compelling responses to client briefs.
- Turn Publicis London’s positioning, creative work and effectiveness credentials into persuasive stories tailored to different clients and opportunities.
- Partner with marketing to connect targeted outreach, thought leadership, events, credentials and content to new business priorities.
- Use feedback, pitch performance and conversion data to strengthen future pitches and help build an inclusive, commercially focused new business culture.
Requirements
- Relevant new business experience gained within a creative agency or comparable environment, with a strong understanding of how agency pitches work.
- Experience leading complex new business pitches from start to finish, balancing strategic thinking with outstanding delivery.
- Strong commercial judgement, with the ability to assess opportunities, understand client needs and focus effort where it can have the greatest impact.
- Excellent project management skills, with the ability to bring structure and clarity to multiple pitches and workstreams.
- Clear and persuasive communication skills, together with the ability to build trusted relationships with senior stakeholders, prospective clients and partners.
- A collaborative, solutions-focused approach that helps different disciplines contribute their best thinking towards a shared goal.
- Strong attention to detail and appreciation for excellent creative work.
Skills
- New business strategy
- Client relationship building
- Pitch leadership
- Cross-functional collaboration
- Persuasive storytelling
- Marketing partnership
- Data analysis for pitch improvement
- Commercial judgement
- Project management
- Communication
- Stakeholder management
Location
- London
Work Type
- Office-based (4 days per week)
Experience Level
- New Business Director
Benefits
- Pension
- Life Assurance
- Private Medical cover
- Reflection Days
- Shared Parental Leave
- Inclusive Benefits
- Employee Action Groups
About the Company
- At Publicis London, we have one founding belief – that nothing is more valuable than an idea that Moves The World.
- We’re focused on the absolute best of international creativity: be that British brands looking to export or Global brands requiring a London hub.
- We want the best talent from around the globe to bring their skills to our agency.
- Some of our clients include L’Oréal, Essity, Nestlé, Heineken, Renault/Dacia, Tourism Ireland and many more.
- Our values are Empathy, Invention, and Action.
- Empathy: listen with intent, look out for each other, bust your biases.
- Invention: Find inspiration in strange places. Never stop experimenting. Make new things and make them useful.
- Action: make it collaborative, make it happen, make it mean something.
Equal Opportunity
- Publicis London is a proud equal opportunities employer.
- We welcome and encourage applications from people of all backgrounds.
- We do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
- We are committed to providing a fair, accessible, and inclusive recruitment process.
- If you have any access needs (e.g., related to disability, neurodivergence, or a health condition), please let us know, and we will work with you to ensure the process works for you. Sharing this information will never impact your application.
- Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.