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About the Role
Lead Shure's European customer-story programme as a Senior B2B Content Marketing Specialist on a 2-year fixed-term contract (maternity cover). Develop case studies, interviews, and video content to showcase products and enhance credibility with B2B audiences. Guide content from initial customer contact through production and distribution, acting as the central contact for Channel Marketing to improve customer story delivery and support European market content initiatives.
Responsibilities
- Lead the operational management of the European customer-story and case-study pipeline from qualification through publication.
- Assess and prioritise opportunities with Channel Marketing, Sales, Market Development and market teams.
- Own individual customer-story projects, including scope, timelines, responsibilities, budgets and stakeholder communication.
- Coordinate customer interviews, written case studies, testimonials, photography and video production.
- Manage agencies, freelancers and production partners, as well as customer permissions, legal reviews, feedback and approval workflows.
- Coordinate publication and make completed assets accessible to markets, partners, PR, Digital Marketing and Sales.
- Improve workflows, templates, tracking, visibility and content reuse across campaigns, launches, channels and markets.
- Identify regional content gaps and translate market and business needs into clear recommendations and actionable briefs.
- Develop European angles for global themes and coordinate the adaptation and localisation of copy, visuals, video and supporting assets.
- Coordinate selected regional video, photography, interview, podcast, event, editorial and social-first content projects.
- Manage estimates, purchase-order requests, timelines, deliverables, invoices and approved project budgets.
- Ensure content meets agreed editorial, brand, legal, quality and market requirements, and maximise reuse across formats and platforms.
Requirements
- Minimum 5 years of relevant experience in content marketing, customer storytelling, communications, editorial production or marketing project management.
- Demonstrated ability to coordinate complex content projects from brief through production, approval, publication and distribution.
- Strong understanding of B2B content marketing, storytelling, editorial development and audience relevance.
- Excellent editorial judgement and the ability to evaluate narratives, briefs, scripts, written content and creative outputs.
- Experience coordinating customers, internal stakeholders, agencies, freelancers and specialist production partners.
- Strong project-management skills, including timelines, dependencies, approval workflows and budgets.
- Confidence working with senior stakeholders across different functions, countries and markets.
- Willingness to travel regularly within Europe.
Skills
- Content marketing
- Customer storytelling
- Communications
- Editorial production
- Marketing project management
- B2B content marketing
- Storytelling
- Editorial development
- Audience relevance
- Project management
- Stakeholder management
- Content localisation
- Video production coordination
- Photography coordination
- Interview coordination
- Podcast coordination
- Event coordination
- Editorial coordination
- Social-first content coordination
Location
- Europe
Work Type
- Fixed-term
- Hybrid
Experience Level
- Senior
Education Level
- Degree in marketing, communications, media, business or a related field preferred. Equivalent professional experience will also be considered.
Salary/Compensations
- GBP 46,000 to GBP 74,000
Benefits
- Comprehensive benefits package
About the Company
- Shure's mission is to be the most trusted audio brand worldwide. Founded in 1925, Shure is a leading global manufacturer of audio equipment known for quality, reliability, and durability, engineering microphones, headphones, wireless audio systems, conferencing systems, and more.
- Shure offers an Associate-first culture, flexible work arrangements, and opportunity for all.
- Shure is headquartered in United States with more than 35 regional sales offices, engineering hubs, distribution centers and manufacturing facilities throughout the Americas, EMEA, and Asia.
Equal Opportunity
- We recognize that every professional journey is unique and are committed to providing an equitable candidate experience for all prospective Shure Associates.
- If you’re excited about this role, believe you’ve got the skills to be successful, and share our passion for creating an inclusive, diverse, equitable, and accessible work environment, then apply!