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About the Role

The AI Engagement and Communications Lead will integrate AI into Fremantle's operations by inspiring and engaging employees globally. This role involves building visibility for AI, transforming tools and local successes into understandable and trustworthy stories, and serving as the communications hub for a new AI operating model.

Responsibilities

Own the communications plan for the AI operating model, defining information needs for each forum.
Ensure bidirectional information flow, relaying regional progress upwards and central decisions downwards.
Produce regular, plain language updates for the Executive Committee and Territory CEO’s committee.
Provide updates on the product development lifecycle and maintain visibility of significant projects.
Own the global AI communications plan, including campaigns, announcements, and regular updates.
Translate AI capabilities into clear messages and practical examples for diverse audiences.
Build and manage communication channels for AI across the company.
Collaborate with senior leadership to position AI as a strategic priority.
Partner with HR and senior leadership to develop incentives for AI prioritization.
Identify and address leadership gaps in AI understanding and capability.
Develop CEO-sponsored initiatives to encourage AI development and participation.
Make AI tools, approved vendors, and starting procedures easily accessible to all regions.
Document and promote successful local AI use cases for cross-regional adoption.
Maintain awareness of relevant vendor and partner activities.
Develop strategies for AI literacy, including campaign materials and training content.
Grow and support the network of AI champions for local peer-to-peer learning.
Incorporate responsible AI use, governance, and guardrails into all communications and training.
Identify opportunities to scale proven AI tools and run targeted adoption pushes.
Define and report on AI adoption and engagement measures.
Gather frontline feedback to refine communications and engagement strategies.
Capture and report regional challenges and resistance to AI leadership.
Communicate resolutions to regions regarding addressed challenges.

Requirements

Significant experience leading internal communications, engagement, change management, or digital adoption programs in a complex international organization.
Proven track record of influencing senior leaders, building commitment, and translating strategic priorities into action.
Experience supporting technology or AI adoption is an advantage.
Experience writing for senior audiences, including executive committees and boards.
Ability to translate complex updates into concise, decision-ready briefings.
Excellent writing and storytelling skills with a record of multi-channel campaigns that changed behavior.
Experience engaging a distributed, global audience across cultures, time zones, and functions.
Confident facilitator of workshops, showcases, live sessions, and senior governance meetings.
Experience running the rhythm of a governance forum (e.g., secretariat, chief of staff, program office).
Data-informed approach: ability to define measures, run pulse checks, and adjust based on learning.
Practical fluency with AI tools and a curiosity for continuous learning.
Ability to explain AI simply and credibly.
Strong stakeholder management skills with executives, creative teams, legal, and regional leaders.
Experience in media, entertainment, or production environments is desirable.
Experience building or running a champion or advocate network is desirable.
Familiarity with AI governance, responsible use, and data protection is desirable.
Strong grounding in brand marketing and campaign design is desirable.
Additional languages are desirable.

Skills

Internal Communications
Engagement
Change Management
Digital Adoption
AI Adoption
Executive Writing
Storytelling
Multi-channel Campaigns
Global Audience Engagement
Facilitation
Workshop Facilitation
Governance Forum Management
Data Analysis
AI Tools Proficiency
Stakeholder Management
Brand Marketing
Campaign Design

Location

Global

Work Type

Full-time

Experience Level

Significant experience

About the Company

Fremantle is a major player in the TV and Film industry, known for creating, producing, and distributing global entertainment, drama, film, and documentaries.
The company produces shows with worldwide appeal, including dramas, award-winning films, and popular entertainment programs.
Fremantle's purpose is 'Creating the Extraordinary, Together,' aiming to tell stories that connect people globally and reflect the world's diversity.
They strive to engage and inspire audiences through compelling entertainment and foster inclusivity by bringing together diverse talent and backgrounds.