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About the Role

The Ad Operations Manager leads the accurate, timely, and compliant delivery of digital advertising campaigns for Rolex and Tudor across global, regional, and local markets. This role connects media planning, activation, creative, analytics, technology partners, and local agencies to ensure exceptional campaign execution. The manager will also oversee and develop AdOps Executives, providing coaching, performance management, and support to foster an inclusive and accountable team culture.

Responsibilities

Lead Rolex and Tudor display campaigns from validated MediaTool order through closure, in line with agreed processes and SLAs.
Oversee Production Plan and technical-specification QA, order triage, workloads, and delivery schedules, escalating gaps or launch risks promptly.
Ensure campaigns, placements, formats, and flight dates are correctly set up in Innovid, with clear visibility of status, dependencies, and approvals.
Manage and coach the AdOps Executives, allocating work, monitoring capacity, and maintaining quality against agreed workflows and SLAs.
Manage late orders and out-of-scope requests, communicating delivery risks and escalating activity requiring revised timings or costs.
Improve guidance, templates, QA controls, and handoffs, and support process training across teams and markets.
Act as the senior operational contact for client teams, local agencies, WPP Production, publishers, technology partners, and WPP Media teams.
Coordinate closely with WPP Production on specifications, assets, campaign data, and delivery timings, resolving issues that could affect launch.
Manage publisher implementation, client approvals, status updates, and escalations to support consistent delivery across markets.
Maintain accurate campaign naming, placement structures, IDs, landing pages, and click-through URLs.
Oversee Adobe CMPID generation, SAINT file uploads, and the configuration and testing of tags, pixels, and tracking solutions.
Resolve data discrepancies with analytics and technology teams and maintain consistent, auditable campaign data.
Apply maker-checker QA across campaign setup, creative, tags, tracking, landing pages, and publisher implementation.
Review previews and publisher test links, coordinate client approval, and ensure activity meets brand, privacy, and platform requirements.
Maintain complete records of approvals, checks, issue resolution, launch, and closure.
Oversee trafficking, tag distribution, and go-live confirmation across all sites and formats.
Monitor live activity against the Media Plan, coordinate corrective action, and keep stakeholders informed of delivery issues.
Deliver campaign evidence, data, and Closure Reports, including publisher confirmation that activity has been removed.

Requirements

Experience in digital ad operations, campaign management, or media activation within an agency, publisher, or advertiser environment.
Strong working knowledge of Flashtalking/Innovid or comparable ad-serving technology.
Practical understanding of digital tracking, tagging, campaign taxonomy, measurement, and reporting.
Exceptional attention to detail, with a proven ability to manage quality across high-profile campaigns.
Strong organizational and project-management skills, with the ability to manage multiple markets, campaigns, and deadlines.
Confident stakeholder management and communication skills, including experience working with senior and international stakeholders.
Experience supporting a global luxury, premium, or highly regulated brand.
Understanding of digital media planning, privacy requirements, and brand-safety controls.
Experience developing operational processes, training materials, or automation solutions.
Additional language capability and experience working across international markets.
Right to work in the UK.

Skills

Digital ad operations
Campaign management
Media activation
Flashtalking/Innovid
Ad-serving technology
Digital tracking
Tagging
Campaign taxonomy
Measurement
Reporting
Attention to detail
Organizational skills
Project management
Stakeholder management
Communication skills
Adobe CMPID generation
SAINT file uploads
Brand safety controls
Privacy requirements

Location

Work Type

Hybrid

Experience Level

Manager

Benefits

Competitive medical insurance
Group retirement plans
Vision insurance
Dental insurance
Significant paid time off
Preferential partner discounts
Employee mental health awareness days

About the Company

WPP is the trusted growth partner for the world’s leading brands, helping clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale.
Clients see exactly where, how, and why their media investment is working through WPP Open and Open Intelligence.

Equal Opportunity

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.
If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.