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About the Role
Amber's performance marketing success relies on a collaborative unit of a performance marketer and a multidisciplinary creative. This role supports scaling business in the UK by pairing creative expertise with a performance marketing team, leveraging the reach of a major UK energy retailer and the speed of a startup. You will translate performance data into compelling creative work, owning the entire ad production process from concept to delivery.
Responsibilities
- Own the whole process: concept, script, production, edit, delivery
- Produce and iterate static and video ads for Meta and Google at pace – think 8+ concepts and 30+ total assets per month
- Use AI-assisted production workflows alongside traditional production to help with speed of delivery
- Stay on top of Meta Ad Library and the wider market for angles and formats that are having a moment, working them into your creative process
- Digest numbers from the performance team (hook rate, hold rate, CTR, CPA, ROAS) and use these to inform creative hypotheses
- Keep your creative pipeline moving: what’s live, what’s in production, what’s next
- Create a productive and efficient working relationship with our partner's performance marketing team
- Work within brand and regulatory approval without letting it slow you down
- Challenge weak briefs and convince with evidence rather than opinion
- Learn the brand, product, UK energy market and regulatory environment, so the ads are accurate and compelling
- Partner with the creative team in Australia - share processes, workflows and results to make each other better
Requirements
- A portfolio of ads you conceived and made, with what each one did
- Hands-on across both video and static – you need more than one discipline, with some mix of shoot, edit, motion and design
- Fluent with AI video and image generation, and genuinely interested in where those tools are going
- Self-sufficient production – idea to live asset with or without a production team behind you
- Data-literate – you can open Ads Manager, pull a creative report and form a view
- Good taste – a sharp instinct for what stops a thumb, and the judgement to know which of your ideas is the good one before the data tells you
- Shipped over polished – you know the difference between good enough to test and good enough to be proud of
- Performance over opinion – back the numbers over anyone's view
- Velocity as a system, not a sprint – build templates, modular assets and workflows
- Comfortable with ambiguity – helping to shape the future of creative production at Amber
- Have worked embedded in a client or partner organisation, not only agency-side (bonus)
- Made work in a regulated category and stayed fast anyway (bonus)
- Adapted creative across markets or audiences (bonus)
- Publish or post your own work somewhere and have a point of view about the craft (bonus)
- Prefer making things over writing briefs
- Enjoy ideating and testing new concepts
- Are performance obsessed and care about impact
- Want to push the craft using the latest tools, techniques and technology, helping to promote renewable energy
- Based in the UK (or happy to move here with existing working rights)
- Comfortable working remotely with occasional in-person work in London
Skills
- Video production
- Static ad production
- Meta ads
- Google ads
- AI video generation
- AI image generation
- Performance marketing analysis
- Creative concepting
- Scriptwriting
- Editing
- Motion graphics
- Design
- Data analysis (basic)
- Communication
- Collaboration
Location
- UK
- London (occasional in-person)
Work Type
- Remote
- Hybrid
Experience Level
- Mid-level
Salary/Compensations
- £55-70k
Benefits
- Share options in Amber
- Hybrid and flexible working
- Pension
- Enhanced gender-neutral parental leave
- Annual learning and development budget
- External Employee Assistance Plan for mental health support
- Annual trip to Australia for ‘AmberCon’
About the Company
- Amber's performance marketing success in Australia comes from a two-person performance unit: one performance marketer and one multidisciplinary creative who ideate, ship and test together.
- We've built proprietary AI-assisted production processes that minimise total shoot costs and time to delivery.
- It's fast, exciting and consistently beats traditionally produced creative on ROAS.
- We’re now looking for someone in the UK to support our scaling business!
- We are a rapidly growing global team of 240+.
Equal Opportunity
- Even if you don't meet 100% of the above, we still encourage you to apply.
- We're open to all backgrounds and encourage people from underrepresented groups to apply.
- We never discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.