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About the Role
Orchard Brokerage is expanding nationally and seeking a sales leader to drive agent growth by building an engine that attracts and retains high-quality real estate agents. This role involves running agent growth like a modern sales organization with a focus on measurable results and agent retention.
Responsibilities
- Own agent acquisition end to end, including goals, team, process, and tools.
- Set and achieve monthly targets for quality agents joining Orchard, measured by revenue generated.
- Build a comprehensive outbound engine, including market mapping, prioritization, touch plans, scripts, and a winning pitch.
- Instrument and manage every stage of the agent acquisition funnel, identifying and addressing leaks.
- Manage all sources of agents, including outbound, referrals, inbound leads, team recruiting, and new market launches.
- Partner with product, data, and operations teams on sales systems like dialers, CRMs, and nurture campaigns.
- Design and shape team incentive plans that reward profitable agent acquisition.
- Ensure a smooth onboarding process for new agents and leverage retention data to refine recruitment strategies.
Requirements
- 7+ years in B2B sales, with 4-5+ years managing sales reps against targets.
- Experience in enterprise or SMB sales leadership, preferably at a tech or high-growth company.
- Proven ability to manage a sales team, own targets, and build processes for success.
- Hands-on experience with outbound sales motions, including SDR/AE structures, high call volumes, scripts, cadences, and CRM usage.
- A data-driven approach to sales management, with the ability to identify and address funnel weaknesses.
- Demonstrated track record of hiring, coaching, and managing sales team performance.
- Experience in designing or managing variable compensation plans that drive desired behaviors.
- Comfort working in a fast-paced and ambiguous environment.
- Strong verbal and written communication and sales skills.
- Experience in residential real estate, at a brokerage, or selling to real estate agents is preferred.
- Experience at a venture-backed or similarly fast-moving company is preferred.
- Familiarity with dialers, sales engagement platforms, or marketing automation is preferred.
Skills
- B2B Sales
- Sales Management
- Team Leadership
- Outbound Sales
- Pipeline Management
- Coaching
- CRM
- Sales Funnel Analysis
- Compensation Design
- Verbal Communication
- Written Communication
- Sales Negotiation
Location
- Washington DC
- CA
- CO
- FL
- GA
- MA
- MI
- MS
- NC
- NJ
- NY
- PA
- SC
- TN
- TX
- VA
- WA
- Austin
- Denver
- New York City
Work Type
- Full-time
- Hybrid (NYC)
Experience Level
- 7+ years in B2B sales
- 4-5+ years managing sales reps
Salary/Compensations
- $150K-$220K per year
Benefits
- Performance-based compensation
- Equity participation
- Competitive benefits
- Paid leave
- Medical benefits
About the Company
- Orchard is transforming the way people buy and sell their homes, making the process straightforward, easy, and fair.
- Orchard offers a modern alternative to the traditional home buying and selling process, reducing anxiety and uncertainty.
- Headquartered in New York City, Orchard has 150+ employees, a network of 600 agents, and has grown nearly 2x year over year for the last two years.
- Orchard has raised equity financing from top-tier investors including Firstmark, Accomplice, Revolution Growth, Navitas, and Juxtapose.
Equal Opportunity
- Orchard is proud to be an equal opportunity employer.
- We provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, veteran status, or any other protected status in accordance with applicable law.