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About the Role
Foresight is seeking its first dedicated product marketing leader to define how the market understands its AI platform for critical infrastructure projects. This senior, hands-on role involves defining positioning, creating sales materials, producing competitive analysis, shaping demos, updating website content, and showcasing customer outcomes. You will set the standard for product marketing and grow the function.
Responsibilities
- Own product marketing end to end for Foresight's existing and new products, from launch strategy through customer adoption.
- Enable Sales with the narratives, demos, materials and competitive context needed to sell effectively.
- Define positioning and messaging across products, audiences and use cases.
- Sharpen ICP, segmentation and buyer understanding through customer, market and win/loss research.
- Build market and competitive intelligence that informs both product and commercial strategy.
- Develop customer proof through case studies, references, outcomes and value stories.
- Shape pricing and packaging with Product, Sales and company leadership.
Requirements
- 7+ years in product marketing, product strategy or similar relevant experience in complex B2B, enterprise or technical software.
- Experience as the first or an early product marketer at a scaling company, building the function from the ground up.
- Proven ability to build product marketing that measurably improved how a commercial team sells.
- Strong commercial thinking regarding win rates, sales cycles, pricing and retention.
- Excellent positioning skills to make complex products and markets easy to understand.
- Strong research skills to turn messy customer and market signals into clear strategic choices.
- Highly hands-on approach, preferring building over coordinating.
- Ability to thrive in ambiguity and proactively decide on necessary actions.
- Experience in construction technology, infrastructure, data centers, energy, industrial software or similar categories is a plus.
- Experience marketing a product that was redefining a category is a plus.
- Experience with pricing, packaging or value-based selling for high-ACV enterprise software is a plus.
Skills
- Product Marketing
- Product Strategy
- B2B Software Marketing
- Enterprise Software Marketing
- Technical Software Marketing
- Positioning
- Messaging
- Sales Enablement
- Market Research
- Competitive Analysis
- Pricing Strategy
- Packaging Strategy
- Customer Success
- Go-to-Market Strategy
Location
- US-based
- New York preferred
- Occasional travel to customer sites required
Work Type
- Individual Contributor
- Full-time
Experience Level
- Senior
Salary/Compensations
- $230,000-300,000+
Benefits
- Health
- Dental
- Vision
- 401(k)
- PTO
About the Company
- Foresight's mission is to bring the world's critical infrastructure into service faster by better enabling teams to deliver complex capital projects.
- The AI buildout runs on physical things: data centers, power, and the supply chains behind them.
- Foresight is the control tower for these projects, connecting schedules, field progress and execution data across every party.
- Foresight helps forecast delivery and enables teams to act before delays become missed dates.
- Foresight works with top data-center owners, developers and general contractors globally.
- Foresight raised a $25M Series A led by Macquarie Capital.
- Foresight is headquartered in New York.
- Since 2018, Foresight has helped owners and contractors deliver demanding projects by pairing its platform with deep delivery expertise.
- Foresight is investing further into building out its platform to serve an expanding customer base and market.
Equal Opportunity
- Foresight is an equal opportunity employer.
- We welcome applicants of every background and do not discriminate on any protected basis.