Channel Sales Manager (Accounting & Bookkeeping) at Relay | CA | Rezi

Channel Sales Manager (Accounting & Bookkeeping) at Relay

Channel Sales Manager (Accounting & Bookkeeping)

Relay · CA

1 weeks ago

Channel Sales Manager (Accounting & Bookkeeping)

Relay · CA

10 days ago
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About the Role

Relay is seeking a Channel Sales Manager to lead and grow our Accounting & Bookkeeping (AB) channel. This hands-on leadership role involves managing a team of Account Executives and Account Managers, driving team performance, sales execution, and fostering AB partnerships. You will report to the Director of Sales and play a crucial part in helping small businesses thrive by empowering their most trusted advisors.

Responsibilities

  • Lead, coach, and develop a team of AEs and AMs through weekly 1:1s, call reviews, and deal coaching.
  • Own the team's partner revenue results and provide clear forecasts.
  • Collaborate with the Director to improve the channel playbook and evolve partner attraction and support strategies.
  • Attract and retain ideal customer profile (ICP) firms into the channel by developing robust sales and account development processes.
  • Utilize data to guide AE and AM time allocation across hundreds of partner firms.
  • Develop and test playbooks, talk tracks, and tools for the team.
  • Lead hiring, onboarding, and ramping of new team members.
  • Leverage AI to enhance preparation, coaching, and team leadership for increased efficiency and performance.
  • Collaborate cross-functionally with Business Development, Marketing, Product, Risk, Customer Experience, Revenue Operations, and Sales Enablement.
  • Become an expert in Relay's product and the accounting industry, including the QuickBooks Online, Xero, and Gusto ecosystem.

Requirements

  • 5-6 years of experience, with at least 1-2 years of people management experience, preferably leading AEs.
  • High-potential candidates with less tenure but demonstrating hustle and self-direction are welcome.
  • Hands-on leadership style with a focus on team development and proactive performance management.
  • Ability to run toward problems, move work forward independently, and seek help when needed.
  • Comfort with complex challenges, ownership of outcomes, and prioritization of competing demands.
  • Hunter's mindset with experience in building and closing pipelines.
  • Comfort with data and a one-to-many management approach.
  • Consultative, discovery-led sales approach focused on value.
  • Proficiency with CRM software and sales tools (Salesforce, Outreach, ZoomInfo, and similar).
  • Active use of AI to improve work effectiveness.
  • Strong collaboration skills and ability to advocate for the team.
  • Strong interpersonal skills, growth mindset, and adaptability in a fast-scaling environment.

Skills

  • People Management
  • Sales Execution
  • Partnership Development
  • Sales Coaching
  • Revenue Forecasting
  • Channel Strategy
  • Sales Process Development
  • Account Management
  • Data Analysis
  • Playbook Development
  • Hiring and Onboarding
  • AI Integration
  • Cross-functional Collaboration
  • Product Expertise
  • Industry Knowledge (Accounting Software Ecosystem)
  • CRM Software Proficiency
  • Sales Tools Proficiency
  • Consultative Selling
  • Interpersonal Skills
  • Adaptability

Location

  • Remote

Work Type

  • Full-time

Experience Level

  • Manager
  • Mid-level

Salary/Compensations

  • $170,000 - $220,000 OTE CAD

Benefits

  • Perks and benefits information available on Candidate Hub.

About the Company

  • Relay is a digital banking platform providing tools and knowledge for self-made business owners to manage their finances effectively.
  • We aim to replace financial guesswork with real visibility, transforming cash flow management into a clear signal for stronger, more resilient businesses.
  • Joining Relay offers an opportunity to make a significant impact by building solutions that can reach 29 million small businesses across North America.

Equal Opportunity

  • We welcome diverse backgrounds and people who think critically, challenge the status quo, and want to help small businesses thrive.
  • If you require accommodations at any stage of the hiring process, please reach out to your Talent Partner.