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About the Role
As an integral member of a Metro-dedicated team within the wider Mail Metro Media commercial department, you will develop and execute marketing initiatives to promote the Metro brand and key commercial messages to advertisers – predominantly media agencies and direct clients.
Responsibilities
- Manage internal teams and external companies to deliver innovative and impactful marketing activations and events from idea to execution.
- Lead the event management process and overall delivery from concept through to comms copy, design, venue, guest list, speakers, talent and logistics of a wide range of marketing events.
- Maximize effective opportunities for commercial partnerships and media sponsorships.
- Lead the development, planning and delivery of small to large scale events (e.g., agency roadshows, client immersion sessions, external training days, category specific presentations, new product, brand or research launches, intimate and larger-scale industry gatherings).
- Manage ad hoc experiential activity for clients/agencies which best represent the Metro brand, engaging existing and potential advertising partners, guaranteeing standout amongst competitors.
- Work closely with Insights and Creative teams to bring to life key audience, product and category stories that effectively engage target audiences.
- Co-ordinate send of marketing collateral and gifts throughout the year, effectively engaging partners with relevant messaging.
- Work alongside Mail Metro Media’s commercial team to deliver effective industry partnerships with trade bodies and press including sponsorship of conferences, awards, trade shows, summits and more.
- Lead and manage media brand partnerships with external stakeholders and editorial teams.
- Source relevant and fun merchandise that represents brands/events.
- Manage the upkeep and effective use of various mailing lists on Salesforce.
- Update trade website and collateral, manage social media, create brand house ads and collateral, copywriting, negotiate supplier contracts, track competitor activity in market, and support ongoing internal culture initiatives aligned with Mail Metro Media’s values.
Requirements
- Minimum 5 years’ events experience, ideally for agency or media company.
- Delivery of multiple innovative marketing initiatives.
- Good knowledge of the media industry and landscape.
- Confident working autonomously but relish the challenge of getting stuck in, bringing fresh ideas and working with different departments and partners to deliver successful projects on time and within budget.
- Willing to go the extra mile and bring energy to a small, collaborative and busy team.
Skills
- Expert project management
- Positive outlook and ‘can do’ attitude
- Enthusiastic and flexible team player
- Strong organisational skills
- Great communication skills
- Excellent attention to detail
- Creative thinker
- Confident managing multiple stakeholders
- Event suppliers and connections is desirable
Location
- High Street Kensington, London
Work Type
- Permanent
Experience Level
- Minimum 5 years’ events experience
Benefits
- 25 days’ holiday (increasing by 1 per year up to a total of 30)
- Pension plan and life cover
- Discounts on online shopping, dining cards and vouchers, and access to our Employee Assistance Programme
- Onsite gym, subsidised canteen and onsite nurse and GP clinics
About the Company
- Mail Metro Media is the advertising home of some of the UK’s most engaged newsbrands: Daily Mail, The Mail on Sunday, MailOnline, Metro, The i Paper and New Scientist.
- The Mail Metro team provides a single point of contact across print, digital, audio, video and social, allowing agencies and advertisers easy access to the millions of consumers who engage with dmg media’s brands every day.
- www.mailmetromedia.co.uk
Equal Opportunity
- We are committed to increasing diversity and maintaining an inclusive workplace culture.
- We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.
- We are Disability Confident Committed.
- Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process.
- Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.