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About the Role
The Licensing Executive will drive commercial upside and engage fans with Formula 1 through strong product and brand partners, supporting existing Consumer Product licensing and developing new ones.
Responsibilities
- Assist in the account management of key consumer product licensees across various categories.
- Work with internal departments to support licensees and drive revenue growth.
- Liaise with F1 teams and external stakeholders to support the licensing program.
- Support the development of the Licensing program to achieve fan engagement and revenue growth objectives.
- Support the management of key licensees, including product approvals, launches, financial reporting, and partner relations.
- Develop a deep understanding of partner delivery timelines, commercial objectives, growth strategies, and KPIs.
- Support the team in agreeing new partnerships and renewals through category research.
- Contribute to administrative responsibilities for the CP team, including tracker upkeep, salesforce, and order processing.
- Work with the Marketing team to identify and track fan engagement opportunities for licensed products.
- Coordinate product development and approvals with internal teams from artwork to final samples.
- Produce presentations and collateral to monitor licensee performance and present to prospects.
- Stay updated on industry developments and best practices, and support category deep-dives.
- Build and maintain strong relationships with partners and stakeholders.
Requirements
- Excellent relationship management skills.
- Strong attention to detail.
- Commercially minded.
- Able to work independently and proactively to source new opportunities for licensees.
- Natural people skills with a high level of empathy and the ability to engage with a range of internal and external stakeholders.
- Prior experience in the brand licensing industry, ideally working on consumer products is desirable.
Skills
- A solid understanding of the licensing ecosystem, ideally within the sports, entertainment, or lifestyle industries.
- Strong awareness of commercial partnership structures and licensing business models, with the ability to apply this knowledge in a commercial environment.
Location
- Biggin Hill
Work Type
- Full-time
Experience Level
- Experience in the brand licensing industry, ideally working on consumer products is desirable.
Education Level
- Bachelor’s degree or equivalent.
Benefits
- Private Healthcare scheme
- Dental Care
- 4 x Grand Prix Paddock passes per season
- Enhanced maternity/paternity leave and other family planning policies
- A free staff shuttle service running to and from surrounding trains stations near to Biggin Hill
- Free healthy snacks in our offices
- Subsidised canteen in Biggin Hill, serving breakfast and lunch
- 25 days annual leave and 8 Bank Holiday days, plus a Christmas period closure
- Opportunities to develop and request training for your role via our in-house Learning and Development team
- Discount on F1 merchandise
- Discount at F1’s experiences including F1 Arcade and F1 Drive
- Perkbox benefit portal
About the Company
- At Formula 1, we are passionate about delivering the world’s greatest sports and entertainment spectacle leaving a positive legacy wherever we race.
- Innovation has always been at the heart of what we do ever since our first Grand Prix in 1950.
- Now, more than 75 years on, the sport remains a pioneer, developing technologies that have made a significant impact on society beyond the track.
- Everything you see on screen or at an event comes via our passionate and dedicated people.
- Whether its engineering, broadcast, legal, logistics, security, event management, commercial, media rights, marketing, or communications there is always a talented team working to maximise the potential of the sport.
- Joining F1 means becoming part of a team that values innovation, collaboration and personal growth.
- We offer a dynamic work environment where ideas are heard, and employee contributions truly make an impact.
- We seek to recruit, develop, and retain the most talented people to play their role in accelerating the future of the sport.
Equal Opportunity
- We only communicate with candidates through official @f1.com email addresses. We will never contact you via personal email accounts, messaging apps, or request payment as part of our recruitment process. If you receive suspicious communication claiming to be from our talent team, please report it to recruitment@f1.com.