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About the Role
VAST Data is seeking a dynamic Product Marketing Manager to lead marketing strategy for HPC customers. This role is essential in shaping positioning, messaging, and go-to-market strategy for this critical customer segment. The successful candidate will work closely with cross-functional teams to ensure product solutions meet market needs and exceed customer expectations. You will contribute to thought leadership, solution/product launches, and produce content for the VAST field organization and partners to drive opportunities. You should be customer obsessed, have a bias for action, and willingness to learn in a fast-paced environment.
Responsibilities
- Own the development of creative and compelling content, including product documentation, videos, webinars, presentations, FAQs, sales sheets, and blog posts
- Evangelize product/solution value proposition with key customers and partners
- Orchestrate and provide leadership for GTM initiatives across entire marketing/sales team to drive effective campaigns
- Build product narratives and outbound messaging, partner with copywriters to bring messaging to life
- Cultivate, define, own customer stories and value testimonials
- Drive customer research to deepen understanding of user base and how to reach the target audience
- Define targets KPIs and monitor, analyze, and report against them.
Requirements
- 5+ years of product or solution marketing or similar experience, preferably in the field of BigData and/or HPC solutions.
- Fluent in industry trends, terminology, concepts, and technologies for HPC workloads.
- Working knowledge of key market trends in AI/ML and related emerging technologies with ability to attenuate value proposition and content to match relevant customer values and concerns.
- Excellent written and oral communication/presentation skills including ability to create and deliver effective presentations.
- Ability to build end-to-end plans and manage execution across cross-functional teams.
- Collaborative – comfortable and motivated working in a collaborative environment, with the ability to build relationships with key stakeholders.
- Experience defining and executing marketing programs and campaigns.
- Capable of understanding and communicating to technical and business audiences
- Ability to travel for industry conferences, customer visits, team offsites, and partner and sales meetings
Skills
- Product Marketing
- HPC
- BigData
- AI/ML
- Content Creation
- Go-to-Market Strategy
- Customer Research
- KPI Monitoring
- Communication
- Presentation Skills
- Collaboration
- Marketing Program Execution
- Technical Communication
- Business Communication
Experience Level
- 5+ years
Education Level
- Bachelor's degree in Computer Science, Business, Marketing, or related discipline
- MBA is not required, but preferred.
About the Company
- VAST Data is the data platform company for the AI era. We are building the enterprise software infrastructure to capture, catalog, refine, enrich, and protect massive datasets and make them available for real-time data analysis and AI training and inference. Designed from the ground up to make AI simple to deploy and manage, VAST takes the cost and complexity out of deploying enterprise and AI infrastructure across data center, edge, and cloud.
- Our success has been built through intense innovation, a customer-first mentality and a team of fearless VASTronauts who leverage their skills & experiences to make real market impact.
- This is an opportunity to be a key contributor at a pivotal time in our company’s growth and at a pivotal point in computing history.