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About the Role

We are seeking a Marketing Channel Acquisition and Growth Strategist to plan, execute, and optimize strategies for customer acquisition and growth across various marketing channels. This role focuses on efficiently acquiring high-quality customers through paid advertising, KOL collaborations, offline promotions, and the official website, while closely collaborating with global teams to drive stable business growth.

Responsibilities

Oversee and design strategies for all channels including paid advertising (SEM, UAC, ASA), KOL/affiliate channels, offline promotions, and the official website.
Develop budget allocation and media plan, and design cross-channel collaboration strategies.
Cultivate and manage external resources such as KOLs, industry partners, and offline promotion agencies.
Negotiate partnerships and optimize terms to build a sustainable and efficient channel ecosystem.
Track global and Japanese capital market trends to identify customer acquisition and marketing opportunities.
Anticipate cyclical market events, pre-plan marketing themes and channel strategies, and drive rapid resource allocation.
Lead the development and improvement of differentiated content strategies based on market insights and channel characteristics.
Establish frameworks for material production and performance measurement to continuously enhance content conversion rates and production efficiency.
Build systems for evaluating channel effectiveness and monitor core conversion metrics.
Continuously optimize customer acquisition costs and channel ROI.
Provide data insights to inform market judgment, content strategy, and channel resource allocation, driving the business's PDCA cycle.
Set team goals, plan resources, and formulate personnel development policies.
Ensure team performance aligns with growth targets and company strategy.

Requirements

Bachelor's degree or higher in finance, marketing, business management, or a related field.
Over 5 years of practical experience in internet finance or marketing.
Native-level Japanese proficiency.
Business-level English communication skills.

Skills

Content marketing
Digital advertising operations
KOL collaboration management
Google Ads operation
Yahoo Ads operation
Planning and production of investment-related content
Practical investment experience in Japanese and US stock markets
Unique insights into financial markets
Utilization of cutting-edge AI tools for operational efficiency
Innovative personal use cases for AI tools
Team management experience

Location

Japan

Work Type

Full-time
Onsite

Experience Level

5+ years

Education Level

Bachelor's degree

Benefits

Full transportation expenses covered
Health insurance
Welfare pension insurance
Employment insurance
Workers' accident compensation insurance
Company social gatherings allowance
Annual paid leave (15+ days in the first year)
Congratulatory and condolence leave
Childcare leave
Family care leave

About the Company

moomoo is an online securities firm born from the voices of individual investors, aiming to make investing more accessible through technology.
The moomoo investment app, originating in Silicon Valley in 2018, is a global investment platform operated by Futu Holdings group, a NASDAQ-listed company.
It consolidates advanced analysis tools, abundant financial data, real-time market information, and AI-powered features into a single app.
moomoo Securities Co., Ltd. is the Japanese subsidiary providing this platform to the Japanese market.
Our vision is to provide a world where all individual investors have access to better information and tools, enabling them to approach investing with their own judgment.
We aim to bridge the gap in information, functionality, and investment environment between individual and professional investors.
We also strive to create a space where investors can share perspectives and experiences, leading to new discoveries and insights.
We aspire to be an influential global financial services platform.
Our mission is to deliver 'smarter investing power' not just to the privileged few, but to all investors.
We are looking for individuals to join us in challenging the ever-changing global environment and evolving the Japanese and global investment landscape together.
moomoo and Futu Group is a global investment platform with 31.25 million registered users and approximately $178.4 billion in assets under management.
We offer over 150 investment analysis tools and financial data for over 37,000 listed companies, with an annual trading volume of $1.8862 trillion and over 100 industry awards worldwide.
Our flat office culture, which supports swift decision-making and open idea exchange, is a key driver of our success.
We encourage cross-departmental idea sharing and empower individuals to drive the Japanese market business with discretion, in collaboration with global headquarters.
This environment allows for the realization of new ideas as a team and daily experience of business change and growth.
Our technological and business foundations are already in place.
Your discretion and expertise, combined with a deep understanding of the market and belief in the potential of technology, will open up better investment environments for all investors in Japan and globally.