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About the Role
This is a hands-on marketing role focused on developing and executing marketing activity to support Vision Networks’ growth and network expansion. You will coordinate targeted marketing programs, manage agencies, and focus on campaign planning, content, digital marketing, sales enablement, and market insights.
Responsibilities
- Develop and deliver the Vision Networks marketing plan aligned to business growth, network expansion and RSP acquisition priorities
- Plan and coordinate targeted marketing programs across greenfield and brownfield segments and priority geographic markets
- Develop content and communications that support customer acquisition, stakeholder engagement and Vision Networks’ market presence
- Coordinate the development of case studies, customer stories, presentations, capability materials, product collateral and website/social content
- Manage Vision Networks’ digital marketing activity across website, email, social media and paid digital channels
- Coordinate SEO, paid search, paid social and other specialist digital activity through agency partners
- Partner with Sales and Networks to understand commercial priorities and provide marketing support for target accounts, segments and opportunities
- Monitor customer, competitor and market developments relevant to Vision Networks’ growth strategy
Requirements
- 5+ years’ experience in B2B marketing, ideally within telecommunications, technology, infrastructure, property, utilities or a related industry
- Demonstrated experience developing and delivering integrated marketing campaigns that support lead generation and commercial growth
- Strong generalist marketing capability across campaigns, content, digital marketing, communications and sales enablement
- Good understanding of digital marketing channels including website, email, social media, paid media and search, with the ability to effectively manage specialist agency partners
- Strong written communication and content development skills, with the ability to translate complex propositions into clear and compelling customer communications
- Commercial mindset with the ability to understand business priorities and translate them into focused marketing activity
- Experience managing external agencies, suppliers and marketing budgets
- Comfortable using data and insights to measure performance and inform marketing decisions
Skills
- B2B marketing
- Telecommunications marketing
- Technology marketing
- Infrastructure marketing
- Property marketing
- Utilities marketing
- Integrated marketing campaigns
- Lead generation
- Commercial growth
- Campaign planning
- Content development
- Digital marketing
- Communications
- Sales enablement
- Website management
- Email marketing
- Social media marketing
- Paid media
- Search engine optimization (SEO)
- Paid search
- Paid social
- Agency management
- Budget management
- Data analysis
- Market insights
Work Type
- Permanent
- Full-time
Experience Level
- 5+ years
Benefits
- Supportive career development plans
- Comprehensive ongoing training, support, and development opportunities
- Generous discounts to over 400 retailers
- Competitive leave options (anniversary, purchased, parental, volunteering, study, 5 extra Vocus days)
- Study assistance programs
- Health and wellness offerings (financial, psychological, physical wellbeing initiatives)
About the Company
- Australia’s specialist fibre and network solutions provider
- Owns and operates 25,000km of secure, high-capacity fibre
- Connects people, businesses, governments, and communities across Australia to the world
- Delivers simple and affordable broadband, mobile, voice and energy services through well-known retail brands
- Purpose: Building Critical Connections. Enabling Better Possibilities.
- Setting audacious and ambitious goals
- Shaping the future of telecommunications in Australia
Equal Opportunity
- Proud equal opportunity employer committed to providing a safe, diverse, and inclusive working environment
- Encourages applications irrespective of background, age, origin, gender, sexual orientation, identity, or ability
- Encourages applications even if candidates do not tick every box
- Provides support for accessibility requirements during the recruitment process