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About the Role
The marketing manager will initiate and manage marketing collateral projects from conception through development to publication, including analysis and distribution of results. This role requires understanding instructional design and effectively positioning educational products in the market.
Responsibilities
- Lead creation of marketing materials for all channels and events.
- Manage projects, including trafficking of marketing materials.
- Serve as the primary liaison with design and production teams.
- Coordinate with product marketers, PD team, and project management in producing marketing material.
- Maintain marketing databases including calendars and collateral.
- Assemble and summarize sales and marketing data to report on promotion results.
- Perform basic copywriting and proofreading.
- Provide occasional assistance at off-site and/or virtual exhibits and sales events.
- Offer digital/multimedia assistance as required.
- Support members of the Marketing team as appropriate.
Requirements
- 5 years of experience in managing marketing projects.
- Proficient in Microsoft Office (Word, Excel, PowerPoint) or iWork (comparable Mac apps).
- Woodwing, HTML, and Canva experience is a plus.
- Knowledge of the K-8 education market is a plus.
Skills
- Excellent communication skills
- Excellent organizational skills
- Excellent interpersonal skills
- Excellent writing skills
- Detail-oriented
- Flexible self-starter
- Team player
- Ability to juggle multiple tasks and priorities under deadline
- Ability to sustain focus on multiple projects
- Ability to request clarification as needed when following assignment direction
Experience Level
- 5 years experience in managing marketing projects
Education Level
- College degree
Salary/Compensations
- $80,000 - $90,000
About the Company
- Benchmark Education Company (BEC) is a leading publisher of core, supplemental, and intervention literacy and language resources in English and Spanish, with valid and reliable digital assessments that inform instruction.
- BEC is also a provider of exceptional professional development to educators.
- BEC is recognized as a responsive publisher that offers equally rigorous and engaging digital, print, and hybrid learning materials grounded in the Science of Reading research.
- BEC monitors research outcomes carefully to create effective foundational resources that include strong decoding materials with systematic and explicit instruction and high-quality resources focused on language development and comprehension.
- BEC’s content-rich and authentic texts offer instruction in close reading and analysis, multiple perspectives, and authentic literature while building world knowledge and reflecting the individuality of every student in each diverse classroom.
- Family owned and operated for more than 25 years, BEC is committed to partnering with educators to provide the best for all students through resources of exceptional quality, world-class professional learning, and effective and dedicated customer support.
- For further information, visit us at: https://www.benchmarkeducation.com
Equal Opportunity
- Benchmark Education Publishing (BEC) and its affiliates are proud to be an Equal Opportunity Employer.