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About the Role
This is a 0-to-1 marketing role where you will be responsible for creating a repeatable demand engine by crafting messaging, executing campaigns, building the website, and running events. You will define the Magic master brand and the strategy for launching and positioning future products, working directly with the founder and sales team.
Responsibilities
- Own positioning and messaging for Loyalist.
- Create collateral, case studies, decks, and sequences to support the sales team.
- Develop case studies, testimonials, and references from customer success stories.
- Execute events and field marketing initiatives.
- Manage the brand, website, and overall narrative.
- Lead go-to-market strategy for new product lines, including naming, positioning, and launch campaigns.
- Measure marketing spend against pipeline and revenue, avoiding vanity metrics.
Requirements
- 2-5 years of marketing experience.
- Experience in B2B SaaS is ideal.
- Meaningful early-stage or 0-to-1 experience is preferred.
- Ability to write emails, brief designers (or design yourself), launch campaigns, and analyze data.
- Strong writing and storytelling skills.
- Ability to make technical products relatable and buyers feel understood.
- Comfort with ambiguity and creating new processes.
- Strong communication and relationship-building skills.
- Excellent organization and project management abilities.
Skills
- Marketing
- B2B SaaS Marketing
- 0-to-1 Marketing
- Positioning
- Messaging
- Campaign Execution
- Website Management
- Event Marketing
- Brand Management
- Content Creation
- Sales Enablement
- Data Analysis
- Storytelling
- Communication
- Relationship Building
- Organization
- Project Management
Location
- SoHo office
Work Type
- In-person collaboration five days a week
Experience Level
- 2-5 years
Salary/Compensations
- $90K–$150K + equity
Benefits
- Comprehensive health, dental, and vision coverage
- FSA and HSA options
- Daily lunch
- Unlimited PTO
- Access to coveted reservations in NYC
About the Company
- Magic builds software that powers real-world experiences.
- Our first product, Loyalist, is an agentic-CRM for hospitality brands.
- We are building Magic into a multi-product ecosystem for the hospitality industry.
- We work with respected multi-venue groups and are growing fast.