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About the Role

This role leads the strategy and execution of how ELREXFIO connects with hematologists and oncologists through peer voices, congress presence, and field-ready content. It owns peer-to-peer programs and congress strategy end to end, shapes KOL and speaker approach for earlier-line launch, and translates new data and advisory insights into clinical resources, messaging, and materials for Sales. The role also leads field engagement strategy, implementing P2P and clinical strategy with Sales and relaying field insights back into plans. It partners with HCP and Launch Leads to generate insights through KOL exchanges and advisory boards.

Responsibilities

Oversee strategic planning and execution of all P2P content, including speaker programs, product theaters, and third‑party educational initiatives.
Lead development of core P2P materials ensuring message consistency and refinement across indications.
Lead and integrate P2P strategies into cohesive promotional plans that drive overall brand performance.
Own the evolution of ELREXFIO’s KOL and P2P strategy, including KOL exchange formats and advisory boards, partnering with HCP and Launch Leads to turn insights into messaging and content.
Develop and implement targeted program strategies across educational channels, focusing on customer segments with the greatest potential to drive revenue impact.
Work with the Account Lead to assess GPO, IPP or 3P opportunities that align with brand strategy; lead the execution of these programs.
Lead Speaker Programs, including coordination with Sales, budget management, and speaker training.
Lead the identification & coordination of local conference opportunities for Sales or KADs.
Oversee and manage MedEd agency partners and vendors to complete projects within approved budget and time frames.
Lead budget planning and forecasting for P2P and field programs, with ownership of spend against plan.
Contribute to the annual US tactical plan and track KPIs to refine strategy across P2P and field engagement.
Collaborate across the hematology franchise on planning and alignment.
Own field adoption of P2P and clinical resources, from deployment to the field through sustained use in customer conversations.
Lead Regional HCP Engagement Strategy.
Lead Congress strategy & and all related asset development with AoR.
Drive objectives in key connections with sales, including leading forums such as FBST.
Bring new data to RC in alignment with data dissemination that ladders up to scientific narrative, including developing reprint carriers as well as defining strategy for incorporation into other promotional materials.

Requirements

Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
Bachelor’s degree required with 8+ years of pharmaceutical marketing or US commercial experience.
Strong project management skills with ability to flex and prioritize based on business needs.
Experience with the management of external agencies, project budgets, and timelines.
Excellent oral, written and presentation skills.
High learning agility.
Understands how to effectively work on a matrix team.
Strong business acumen and strategic skills required to analyze data and assess impact of projects.
Willingness to travel required to represent brand at key congresses and programs, at least 1 per month to be expected.
Candidates must be authorized to be employed in the U.S. by any employer.
U.S. work visa sponsorship is not available for this role now or in the future.

Skills

Pharmaceutical marketing
US commercial experience
Project management
Management of external agencies
Project budgets
Timelines
Oral communication
Written communication
Presentation skills
Learning agility
Matrix team collaboration
Business acumen
Strategic thinking
Data analysis
Impact assessment

Location

Work Type

Hybrid

Experience Level

8+ years of pharmaceutical marketing or US commercial experience

Education Level

Bachelor's degree
MBA or advanced degree

Salary/Compensations

$162,900.00 - $271,500.00
Eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary
Eligibility to participate in our share based long term incentive program

Benefits

401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution
Paid vacation, holiday and personal days
Paid caregiver/parental and medical leave
Health benefits to include medical, prescription drug, dental and vision coverage

About the Company

Pfizer Commercial Oncology is introducing the world to the next era of cancer care.
With a growing portfolio of novel therapies, industry-leading R&D, and a goal of delivering eight breakthroughs by 2030 across major cancer types, we're translating cutting-edge science into market-shaping impact.
Here, you'll partner with exceptional colleagues across scientific, medical, and manufacturing teams, backed by advanced digital and AI-enabled infrastructure and the authority to accelerate medicines from discovery to delivery.
Guided by our values of courage, excellence, equity, and joy, you'll have the opportunity to stretch your skills and build a career that evolves with you—across teams, roles, and the Pfizer enterprise.
Join us to make history — for patients, for their families, for the future.
Every 24 seconds, someone in the world is diagnosed with blood cancer.
Despite recent advances, there remain significant unmet needs for patients.
With over a decade of experience in Hematology-Oncology at Pfizer, our impact is driven by our science.
Our blood cancer medicines span our three core scientific modalities: Antibody-drug conjugates (ADCs), IO biologics including bispecific antibodies (BsAbs) and Small Molecules.
There are three major blood cancer types, and Pfizer has treatments within each including Lymphoma, Myeloma, and Leukemia.
Currently in the US, Pfizer has six hematologic medicines across its broad portfolio, bringing hope and relief to thousands of people suffering from blood cancers globally.
Over the last decade, we’ve made strides in blood cancers, but our work in Hematology is far from finished.
It is an especially exciting time to join US ELREXFIO as we optimize the TCE indication across peer-to-peer channels, and prepare for the next indication in a constantly evolving competitive market.

Equal Opportunity

Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status.
Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA.
Pfizer is an E-Verify employer.
This position requires permanent work authorization in the United States.