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About the Role

The Marketing Communications Manager is a key member of the marketing team, responsible for developing and executing marketing communications strategies. This role translates marketing strategy and insights into integrated communications programs to increase awareness, improve education, remove treatment barriers, and drive patient and healthcare professional action. The position collaborates with various internal teams and external agencies to create compliant, measurable programs that support business growth.

Responsibilities

Lead communications strategy and execution for Men’s Health market development priorities.
Translate market research and business priorities into audience strategies, messaging frameworks, and campaign plans.
Develop and manage integrated campaigns across digital, social, email, web, print, video, paid media, field enablement, and events.
Partner with Market Development and Product Marketing to define campaign objectives, target audiences, and success measures.
Create communications that educate patients and healthcare professionals on Men’s Health conditions and treatment options.
Lead creative and content development from brief through final execution, including agency direction and production.
Manage external agencies and vendors, including scopes of work, timelines, and budgets.
Partner with Digital Marketing to support audience segmentation, customer journeys, and lead generation.
Equip field teams with approved market development tools and communications resources.
Coordinate cross-functional review and approval of materials, ensuring adherence to Legal, Regulatory, Medical, Brand, and Compliance requirements.
Ensure all communications align with Coloplast brand standards.
Establish campaign key performance indicators, monitor results, and recommend improvements.
Maintain visibility to market development communications plans, priorities, and budgets.
Conduct business to the highest ethical and professional standards.
Other job duties as assigned.

Requirements

Bachelor’s degree in marketing, communications, business, or a related field required; advanced degree preferred.
5+ years of progressive experience in marketing communications, integrated marketing, market development communications, patient marketing, or a related discipline.
Experience developing integrated campaigns and communications programs.
Experience working in a regulated environment such as medical device, healthcare, or pharmaceuticals strongly preferred.
Demonstrated experience leading cross-functional projects and managing agencies.
Experience managing projects, budgets, timelines, review processes, and multiple priorities simultaneously.
Ability and willingness to travel up to 10%.

Skills

Strong strategic communications, messaging, storytelling, and content development skills.
Ability to translate complex clinical, market, and business information into clear communications.
Proactive self-starter who identifies opportunities and solves problems.
Strong understanding of audience journeys, omnichannel communications, campaign measurement, and optimization.
Excellent written, verbal, presentation, facilitation, and stakeholder-management skills.
High level of project management, organization, attention to detail, and follow-through.
Ability to lead through influence and build alignment.
Creative and critical thinker with a practical, results-oriented approach.
Proficiency in Microsoft Office.
Experience with content review, digital asset, marketing automation, analytics, and customer relationship platforms preferred.
Open-minded, collaborative, agile, and comfortable working across a global organization.
Ability to consistently work and lead with ethical integrity and personify Coloplast’s Mission, Vision, and Values.

Location

Remote

Work Type

Full-time

Experience Level

5+ years

Education Level

Bachelor's degree

Salary/Compensations

$118,000 - $135,000

Benefits

Comprehensive medical, dental, and vision insurance plans.
Company sponsored wellness programs and mental health resources.
Paid leave of absence for qualifying events.
Generous paid parental leave.
Competitive 401(k) plan with company match.
Financial planning services.
Corporate discount programs.
Generous paid time off.
Flexible work hours.
Flexible work arrangement options.
Opportunities for continuous learning and career advancement through training programs, mentorship, and tuition reimbursement.
Recognition programs to celebrate achievements and contributions.
Supportive work environment.
Team-building activities, volunteer opportunities, and company-sponsored events.
Sustainability strategy.

About the Company

Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the MedTech Code of Conduct, and company policies.
Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs.
Employing about 16,000 people and with products available in more than 143 countries, we are one of the world´s leading medical device companies.
We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.
Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the Advamed Code of Ethics on Interactions with Healthcare Professionals, and company policies.

Equal Opportunity

Coloplast is committed to a policy of Equal Employment Opportunity (EEO) which means we employ and promote individuals based on their merits, regardless of race, color, religion, sex, national origin, age, disability, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status, status with regards to public assistance or any other protected classification.