Content Marketing Manager, SEO & AI Search at Chime Financial, Inc | CA, US | Rezi

Content Marketing Manager, SEO & AI Search at Chime Financial, Inc

Content Marketing Manager, SEO & AI Search

Chime Financial, Inc · CA, US

1 weeks ago

Content Marketing Manager, SEO & AI Search

Chime Financial, Inc · CA, US

12 days ago
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About the Role

Chime's Organic Growth team aims to increase member acquisition through AI-driven search and content marketing. This role will focus on owning content and citation strategies to improve visibility in AI search results, manage the company blog, and collaborate with the AI Search Strategy team to achieve visibility targets.

Responsibilities

  • Own Chime's blog and editorial content plan for SEO and AEO.
  • Turn priority categories, prompt data, and member insights into a roadmap for AI visibility.
  • Manage the editorial calendar and maintain a consistent publishing schedule.
  • Structure content for AI discoverability, understanding, and citation.
  • Lead content initiatives on Chime.com, including product launches and seasonal campaigns.
  • Improve blog and site conversion rates through CTAs, email capture, and CRO testing.
  • Manage the relationship with AirOps for content optimization and automation.
  • Lead offsite visibility efforts with affiliate and publisher partners.
  • Manage the AI visibility budget.
  • Brief partners on accurate product information and track placements.
  • Manage content through Legal & Compliance and partner bank review.
  • Utilize AI-assisted pre-review tools to expedite approvals.
  • Collaborate with PR, Brand, Social, YouTube, and Help Center for content consistency.
  • Track citations, AI visibility, rankings, traffic, and enrollments.
  • Run experiments on content format, structure, and CTAs.
  • Present findings from experiments in weekly organic performance reviews.

Requirements

  • 5+ years of experience in editorial strategy, content strategy, or SEO content.
  • Proven track record of growing organic visibility, traffic, or conversions.
  • Hands-on AEO/SEO knowledge regarding LLMs and AI answer engines.
  • Experience with AI content tools and workflows (e.g., AirOps, Profound, LLM-based tools).
  • Experience publishing in a regulated industry (financial services, fintech, insurance, or healthcare).
  • Experience managing content through legal and compliance review.
  • Hands-on experience with a CMS (Contentful preferred).
  • Experience with Jira or similar ticket-based workflows.
  • Experience managing freelancers, agencies, or external partners.
  • Strong writing and editing skills.
  • Sharp eye for accuracy.
  • Ability to translate performance data into actionable recommendations.
  • Ability to manage multiple workstreams and stakeholders in a fast-paced environment with minimal supervision.

Skills

  • SEO
  • AEO
  • Content Strategy
  • Editorial Strategy
  • AI Content Optimization
  • CMS (Contentful)
  • Jira
  • Project Management
  • Data Analysis
  • CRO

Location

  • Onsite

Work Type

  • Hybrid
  • Full-time

Experience Level

  • 5+ years

Salary/Compensations

  • $105,000—$145,000 USD

Benefits

  • Bonus potential
  • Competitive equity
  • Comprehensive health, financial, and wellbeing benefits
  • Generous vacation policy
  • Company-wide paid days off
  • 1% of time off to support local community organizations
  • Annual wellness stipend
  • Up to 22 weeks of paid parental leave for birthing parents
  • 12 weeks of paid parental leave for non-birthing parents
  • Access to family planning reimbursement
  • Backup child, elder, and pet care
  • Subsidized commuter benefits

About the Company

  • Chime is a financial technology company focused on making core banking services helpful, easy, and free.
  • The company empowers members to achieve financial progress through user-friendly tools and platforms.
  • Chime has helped millions unlock their financial potential in areas like savings, purchasing a home or car, and pursuing education.
  • The team is composed of problem solvers, dreamers, and builders dedicated to the company's mission.
  • Chime operates with an owner's mindset, striving for excellence and accountability.
  • The company culture encourages boldness, big dreams, risk-taking, collaboration, and embracing diverse perspectives.
  • Chime maintains an entrepreneurial spirit, with employees acting as stewards of the mission.
  • Integrity is a core value, guiding all business aspects to earn and maintain trust.
  • Chime is a financial technology company, not a bank. Banking services are provided by The Bancorp Bank, N.A. or Stride Bank, N.A., Members FDIC.

Equal Opportunity

  • Chime is proud to be an Equal Opportunity Employer.
  • We consider qualified applicants without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, genetic information, veteran status, or any other legally protected basis.
  • We will also consider qualified applicants with criminal histories in a manner consistent with applicable laws.
  • Accommodation is available for individuals with disabilities during the application process.