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About the Role

Blue Ant Media is seeking a Marketing Coordinator to support the planning and execution of marketing campaigns for their Toronto Home Shows portfolio. This role will help drive attendance, exhibitor participation, sponsorship visibility, and audience engagement across multiple live events, working closely with the Marketing Manager and other internal teams.

Responsibilities

Coordinate campaign deliverables across digital, social, email, print, paid media, and on-site channels.
Brief, traffic, and deliver final creative assets with the Marketing Manager and Creative Team.
Manage paid media specs, deadlines, and approvals.
Maintain marketing calendars, campaign trackers, and shared asset folders.
Create, schedule, and publish organic social content across assigned show accounts.
Reshare tagged content, monitor comments and DMs, and support live social coverage during shows.
Track social media growth and engagement KPIs, and stay ahead of platform trends.
Build, schedule, and deploy promotional newsletters and email campaigns.
Support exhibitor toolkits, ticket offers, and post-show survey sends.
Monitor email KPIs and help drive ticket sales through email.
Keep assigned show websites and landing pages current with dates, ticketing, sponsor logos, exhibitor content, and stage schedules.
Build and update landing pages and promotional content as needed.
Refresh sites for post-show wrap and prepare for the next show cycle.
Coordinate exhibitor marketing materials, sell sheets, direct mail, and booking campaigns.
Manage sponsor deliverables across website, social, email, and on-site materials.
Coordinate deliverables with media and promotional partners.
Support sponsor, exhibitor, and promo code reporting.
Attend assigned shows to support on-site marketing execution and real-time content needs.
Create live content, capture social coverage, and coordinate photographers and videographers.
Escalate on-site issues or PR concerns as needed.
Track ticket sales, promo code usage, email results, and social engagement.
Create and distribute attendee and exhibitor surveys, and organize results.
Support post-show recaps and recommendations for future campaigns.

Requirements

2–4 years of experience in marketing, event marketing, brand coordination, social media, email marketing, or live events.
Strong project management and organizational skills, with the ability to juggle multiple campaigns and stakeholders.
Strong writing, editing, and proofreading skills, with an eye for visual design.
Experience creating and scheduling social content.
Comfort managing Instagram and Facebook.
Experience with email marketing platforms such as Mailchimp.
Experience with design tools such as Canva.
Experience updating websites or working with CMS platforms.
Comfortable being on public-facing social media.
Proactive, calm, and solutions-oriented in a fast-moving environment.
Experience with consumer shows, trade shows, festivals, conferences, or other live, ticketed events (Nice to Have).
Experience in home, design, lifestyle, wellness, retail, or similar consumer categories (Nice to Have).
Familiarity with project management software, Meta Business Suite, Microsoft 365, and ticketing platforms (Nice to Have).
Experience coordinating photographers, videographers, or on-site content capture (Nice to Have).

Skills

Marketing
Event Marketing
Brand Coordination
Social Media
Email Marketing
Live Events
Project Management
Organizational Skills
Writing
Editing
Proofreading
Visual Design
Content Creation
Content Scheduling
Instagram
Facebook
TikTok
Mailchimp
Canva
CMS Platforms
Public-facing Social Media
Meta Business Suite
Microsoft 365

Location

Toronto
Hybrid

Work Type

Hybrid

Experience Level

2-4 years

Salary/Compensations

$50,000 per year

About the Company

Blue Ant Media is an international streamer, production studio, advertising sales, and rights-management business.
The company operates a diverse portfolio of free streaming and pay TV channels internationally, including Love Nature, Cottage Life, Smithsonian Channel Canada, BBC Earth Canada, HauntTV, Homeful, and Love Pets, as well as the subscription streaming service MagellanTV.
Its studio business produces and distributes a wide range of premium content across key genres for streaming and broadcast platforms worldwide.
Blue Ant Media is headquartered in Toronto, with a presence in Los Angeles, New York, Miami, Singapore, London, Washington, Sydney, Halifax, and Ottawa.
Employees are passionate experts, fanatical about creating outstanding content and experiences, and delivering them on new and evolving platforms.
The company values thinking big, acting with purpose, celebrating creativity, doing the right thing, respecting one another, and succeeding together.
They attract optimistic creative talents who take pride in recognizing opportunities where others see challenges.
Blue Ant Media offers flexibility for employees to think like entrepreneurs, take ownership, take risks, and embrace innovation.
Team members excel at collaborating with internal and external partners by building trusting, respectful working relationships.

Equal Opportunity

Blue Ant Media believes promoting equity, diversity, and inclusion is everyone's responsibility.
As a global media company, they recognize their platform and opportunity to influence change and promote a more inclusive world.
They know what they create, distribute, and produce is better with a diverse workforce.
In recruiting for their teams, they encourage applications from individuals of all backgrounds (who are eligible to work in Canada) and welcome the unique contributions each person brings.
Applications are personally reviewed by a member of the Talent Acquisition team or one of the hiring leaders, ensuring a fair and human-centered experience for all applicants.
If you have most of the qualifications listed in our posting, but are not sure whether to proceed with your application, we still encourage you to apply.
If you are contacted for an interview and require an accommodation at any time during the recruitment process, please email our Human Resources team at hr@blueantmedia.com.