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About the Role
Your Wireless is seeking a creative and organized Social Media & Content Specialist to manage our social media presence, create engaging photo and video content, and support promotional campaigns. This role requires a blend of creativity and execution, from brainstorming content ideas to managing content calendars and analyzing performance data.
Responsibilities
- Manage day-to-day content across Your Wireless social media channels.
- Build and maintain a consistent social media content calendar.
- Create engaging short-form video, photography, graphics, and written content.
- Develop content around new devices, promotions, store events, employee stories, community involvement, and other company initiatives.
- Identify social trends and translate them into relevant content for the Your Wireless brand.
- Engage with the online community and help strengthen the company's social presence.
- Maintain consistent brand voice and visual standards across social platforms.
- Partner with Marketing, Sales Operations, Training, and field leadership on campaigns and product launches.
- Support grand openings, local events, community initiatives, and other retail marketing activities.
- Work with store teams to identify compelling stories and content opportunities.
- Help develop campaigns that translate national promotions into locally relevant social content.
- Track social performance, engagement, reach, and content results.
- Identify what's working and recommend ways to improve future content.
- Test new content formats and creative approaches.
- Provide regular reporting and actionable insights on social performance.
- Ensure published content meets Your Wireless and Verizon brand requirements.
- Follow established approval processes for promotional and Verizon-related content.
- Maintain appropriate controls around company social media accounts and publishing access.
Requirements
- 2+ years of experience in social media, digital marketing, content creation, or a related field preferred.
- Strong understanding of platforms such as Instagram, Facebook, TikTok, LinkedIn, and YouTube.
- Experience creating short-form video and social-first content.
- Strong writing and visual storytelling skills.
- Comfortable shooting and editing photos and videos.
- Experience with social media analytics and using data to improve content.
- Strong organizational skills with the ability to manage multiple campaigns and deadlines.
- Comfortable working in a fast-moving retail and sales environment.
- Ability to collaborate with teams across different departments and locations.
- Experience in wireless, retail, consumer electronics, or multi-location businesses is a plus.
- A portfolio of social content they've personally created.
- Strong short-form video/Reels/TikTok experience.
- Experience building organic engagement rather than simply maintaining social accounts.
- Ability to turn employees and stores into compelling, authentic brand content.
- Experience supporting product launches or promotional campaigns.
- A mix of creative instincts + analytical thinking + strong execution.
Skills
- Social Media Management
- Content Creation
- Short-form Video Production
- Photography
- Graphic Design
- Copywriting
- Content Calendar Management
- Social Media Analytics
- Campaign Support
- Brand Voice Management
- Visual Storytelling
- Collaboration
- Organization
- Data Analysis
- Trend Identification
Location
- Westbury, NY
Work Type
- Full-Time
Experience Level
- 2+ years preferred
Salary/Compensations
- $60,000 - $70,000 a year
Benefits
- Comprehensive health, dental, and vision benefits
- Employee discounts on Verizon services
- 401(k) with company match
About the Company
- Your Wireless is a Verizon Authorized Retailer.