Director, Partnership Development - New York Liberty
Brooklyn Sports & Entertainment · NY, US
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About the Role
The Director, Partnership Development will be responsible for prospecting, pursuing, and developing new marketing partnerships for the NY Liberty, contributing to all aspects of corporate partnership development including prospecting, proposal and presentation writing, negotiation, and special project deliverables.
Responsibilities
- Own the full partnership sales cycle from prospecting and outreach through proposal development, negotiation, contracting, and deal closure.
- Research, identify, and cultivate sponsorship opportunities across local and national markets to build a robust pipeline of qualified prospects.
- Develop innovative partnership concepts and customized 360° marketing platforms that align brand objectives with the New York Liberty's mission and influence.
- Create compelling thought-starters, proposals, and presentations that showcase the power of the Liberty, women's sports, and the New York market.
- Identify, package, and monetize new sponsorship assets, inventory, and entitlement opportunities that support revenue growth and strategic business goals.
- Build and maintain strong relationships with brand marketers, agencies, and key decision-makers to drive both immediate and long-term partnership opportunities.
- Consistently achieve and exceed individual revenue targets while contributing to team and organizational sales objectives.
- Collaborate across Partnership Development, Insights, Marketing, Content, and Operations teams to develop and deliver best-in-class partnership solutions.
- Maintain accurate pipeline management, forecasting, and sales reporting through Salesforce, providing regular updates on prospect activity and revenue performance.
- Serve as a passionate ambassador for the New York Liberty, helping advance the growth of women's sports through transformational partnerships that create impact for brands, fans, and communities.
Requirements
- 5+ years of partnership, sponsorship, media, or sports sales experience with a proven track record of consistently meeting and exceeding revenue goals.
- Experience developing, pitching, negotiating, and closing integrated sponsorship programs across assets including venue signage, digital, social, content, media, and experiential platforms.
- Strong strategic selling and storytelling skills, with experience creating compelling proposals, presentations, sales plans, and partnership concepts that drive business results.
- Proficiency with Microsoft Office Suite and Salesforce (or similar CRM), including pipeline management, forecasting, and sponsorship measurement best practices.
- Ability to maintain a flexible schedule, including attendance at New York Liberty games, events, and select evenings/weekends as business needs require.
Skills
- Salesforce
- Microsoft Office Suite
- Strategic selling
- Storytelling
Location
- New York
Work Type
- Full-time
- Hybrid
Experience Level
- 5+ years
Education Level
- Bachelor’s Degree
Salary/Compensations
- $115,000 - $130,000 base salary, plus commission eligibility
Benefits
- Bonus eligibility
- Medical, dental, and vision coverage
- HSA and FSA eligibility
- 401k Employer Match at 4%
- Competitive PTO policy & Company Holidays
- Parental leave policy eligible after 6 months of service
- Access to events at Barclays Center, subject to ticket availability
- Free lunch onsite Monday - Thursday
- Onsite barista bar
About the Company
- Brooklyn Sports & Entertainment creates bold, authentic, and unforgettable experiences that redefine sports, entertainment, and hospitality, The Brooklyn Way.
- As the parent company of marquee properties including the Brooklyn Nets, NY Liberty and Barclays Center, Brooklyn Sports & Entertainment operates at the intersection of live entertainment, premium hospitality, and community engagement.
- As it expands its existing portfolio, Brooklyn Sports & Entertainment now includes BK Mag, Brooklyn Wine Club, and a hospitality business developing several location-based entertainment properties.
- Brooklyn Sports & Entertainment is driven by a pursuit of excellence—constantly evolving, innovating, and pushing boundaries to elevate its business and expand its fan base.
- The company is deeply committed to fostering a culture of belonging and inclusion, both internally and across its communities, ensuring that every interaction reflects its values of growth mindset, integrity, accountability and care.
- Core values include Integrity, Care, Growth Mindset, and Accountability.
Equal Opportunity
- We are an Equal Employment Opportunity (“EEO”) Employer.
- It has been and will continue to be a fundamental policy of the Company not to discriminate on the basis of race, color, creed, religion/creed, gender, gender identity, transgender status, pregnancy and lactation accommodations, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage, immigration, or citizenship status, veteran or military status, disability, genetic information, height and weight, arrest or conviction record, caregiver status, credit history, unemployment status, sexual and reproductive health decisions, salary history, status as a victim of domestic violence, stalking, and sex offenses, or any other characteristic prohibited by federal, state or local laws.