Senior Marketing Manager, Little, Brown Books for Young Readers
Hachette Book Group · NY, US
13 days agoImpress employers and recruiters.
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About the Role
The Little, Brown Books for Young Readers imprint of Hachette Book Group is seeking a dynamic, creative, detail-oriented, and collaborative marketer with an enthusiasm for children’s and young adult books to lead and execute marketing campaigns.
Responsibilities
- Lead and execute title-specific trade and consumer marketing campaigns for Christy Ottaviano Books and division titles across age categories
- Act as indie sales channel liaison for division, partnering with indie sales team on promotions and merchandising
- Communicate professionally and effectively with authors, illustrators, agents, and other external stakeholders
- Present at Sales Conference and other key meetings
- Conceive vision and craft copy for marketing plans, metadata, ads, promotional items, extension resources, websites, and other marketing collateral
- Book advertising and promotions with external vendors
- Manage video asset strategy
- Create video, audio, and written/blog content, appearing on screen on social media accounts and websites
- Manage catalog assets, including copywriting and asset delivery
- Oversee ebook and audiobook promotions for division
- Make metadata keyword and strapline recommendations across frontlist and backlist titles, staying informed and educating team on current best practices
- Monitor sales data, reporting weekly on title performance, competition, and preorders
- Attend industry events, conferences, and festivals as a brand representative
- Partner with other teams and departments, including Creative Services, Publicity, School & Library, Editorial, Marketing Strategy, and Sales
Requirements
- 6+ years of experience in book publishing, marketing, or equivalent
- Interest in children’s and young adult books
- Self-starter with the ability to work within a fast-paced, deadline-observant, and collaborative environment
- Comfortable being on-camera and on social media talking about books
Skills
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Proficiency in Adobe Creative Suite (Photoshop)
- Proficiency in video editing (Premiere)
- Proficiency in digital photography
- Proficiency in WordPress
- Excellent written communication skills
- Excellent verbal communication skills
- Excellent social communication skills
Location
- New York City
Work Type
- Hybrid – three days per week in the office
Experience Level
- Senior
Education Level
- Bachelor's degree or equivalent professional experience
Salary/Compensations
- $70,000-75,000
Benefits
- medical
- dental
- vision
- basic and supplemental life
- short-term and long-term disability
- accidental death and dismemberment
- critical illness
- hospital indemnity
- long-term care
- health and dependent care FSA
- commuter benefit plan
- employee assistance program
- tuition reimbursement
- travel assistance
- 401(k)
- discretionary bonus program
- PTO (15 vacation days, 3 personal days, 10 holidays and generous sick leave)
- group discounts on auto and home insurance and legal services
About the Company
- Hachette Book Group (HBG) is a leading book publisher based in New York and a division of Hachette Livre, the third-largest publisher in the world.
- The mission of Hachette Book Group is to make it easy for everyone to discover new worlds of ideas, learning, entertainment, and opportunity.
- At HBG, we are guided by four core pillars: Understanding Consumers, Changing the Story, Owner Mentality, and Growth Mindset.
- As a leading book publisher, we believe that including and representing diverse voices in all aspects of our business is fundamental to what we do.
- Our publishing programs must reflect the broad range of backgrounds, experiences, political views and ideas that shape our society and publish books for all readers.
Equal Opportunity
- Hachette Book Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
- This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.