Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Tailor your resume to this Web Content Specialist role.
Rezi rewrites your resume against HCF Corporation's job description. Free.
Tailor your resume to this Web Content Specialist role.
Rezi rewrites your resume against HCF Corporation's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Web Content Specialist posting at HCF Corporation — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Web Content Specialist posting at HCF Corporation — free, in seconds.
About the Role
Bring our brand story to life by creating engaging, on-brand content across digital channels. Turn complex information into clear, accessible, and useful content that helps members understand their healthcare options. Produce high-quality copy that supports SEO and drives engagement. Collaborate with stakeholders to deliver content for campaigns and initiatives. Monitor content performance and apply learnings to improve the member experience. Uphold editorial standards, accuracy, and consistency.
Responsibilities
- Create engaging, on-brand content across websites, mobile, email, social media, articles, and other digital channels.
- Turn complex information into clear, accessible, and useful content that helps people understand their healthcare options.
- Produce high-quality copy that reflects our tone of voice, supports SEO, and drives engagement and organic growth.
- Collaborate with Marketing, Digital, and internal stakeholders to deliver content for campaigns, product launches, and key business initiatives.
- Monitor content performance, interpret analytics, and apply learnings to continually improve the member experience.
- Uphold editorial standards, accessibility, and content governance, ensuring accuracy, consistency, and fitness for purpose.
Requirements
- At least five years of experience in content, communications, or digital marketing.
- Strong writing, editing, proofreading, and fact-checking skills.
- Experience producing content across multiple digital formats.
- Experience working within a regulated environment, navigating complex information and stakeholder approval processes.
- Solid understanding of SEO, digital content optimisation, analytics, and performance reporting.
- Excellent stakeholder management skills.
- Ability to manage multiple priorities and deadlines.
- Proactive, collaborative approach with the confidence to take ownership, share ideas, and identify opportunities for improvement.
- Genuine passion for creating customer-centric content and bringing a brand to life through storytelling.
Skills
- Content creation
- Editing
- Proofreading
- Fact-checking
- SEO
- Digital content optimisation
- Analytics
- Performance reporting
- Stakeholder management
- Adobe Experience Manager (AEM)
- Adobe Analytics
- Salesforce Marketing Cloud
- JIRA
- Confluence
- Agile ways of working
- Healthcare industry knowledge
- Health insurance industry knowledge
- Regulated industry knowledge
Location
- Australia
Work Type
- 12 month max-term contract
- Full-time
Experience Level
- At least five years of experience
Education Level
- Relevant tertiary qualifications
Benefits
- Flexible working arrangements
- 50% subsidy on HCF hospital and/or extras cover
- Family-friendly certified employer
- 18 weeks of parental leave for all new parents
- Mental health and wellbeing programs
- Discounts on HCF’s products (life, pet, travel insurance)
- Discounts at Fitness First gyms
- Discounts on eyecare products
About the Company
- HCF is Australia’s largest not-for-profit health fund, putting people before profit and committed to delivering Uncommon Care.
- The company's purpose is to bring a human touch to healthcare, making it understandable, affordable, high quality, and member-centric.
- HCF covers 2 million members with health, life, travel, and pet insurance.
- Values include Step Forward, Stay Human, Walk in Their Shoes, Make It Better, and Get There Together.
Equal Opportunity
- HCF embraces diversity as its strength and is committed to maintaining an inclusive and collaborative work environment.
- The workplace is welcoming and safe for all employees, irrespective of their unique characteristics including age, ethnicity, cultural or spiritual background, gender identity, disability, education, and socio-economic status.