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About the Role
As the Membership Content Editor, you will develop and implement a content strategy to achieve Country Living’s Artisan Collective B2B membership objectives. You will be responsible for delivering content to B2B and B2C channels, acting as a liaison between the B2B membership team and the Country Living editorial team to maximize content opportunities. This role requires creative thinking, idea generation, and a proactive approach to content.
Responsibilities
- Monitor the B2B content and events calendar, and strategize/execute supporting marketing content and coverage.
- Create exclusive membership content, including articles, guides, and newsletters.
- Support content on the Country Living Marketplace website, including shopping hubs and seasonal guides with SEO.
- Manage relevant B2B Instagram accounts, creating effective, engaging, and on-brand content.
- Attend Country Living events to gather multiplatform content.
- Regularly report on B2B content performance, using analytics and data to adjust strategy.
- Create and maintain a content matrix for Artisan Collective member coverage across Country Living editorial channels.
- Collaborate with the editorial team to ensure agreed Artisan Collective coverage and support editorial content delivery.
- Work with the editorial team to identify wider brand opportunities for artisans.
- Create digital editorial content for Artisan Collective, including shopping galleries and news stories.
- Support the marketing team in producing member newsletters and promo pages.
- Work with the editorial team to report on B2C content performance.
Requirements
- Proven track record of working on multiple digital brands at an editor level.
- Ability to multitask and remain calm and professional under pressure.
- Aligned interest with Country Living content, including style, interiors, homes, gardens, sustainability, wildlife, and artisans.
- Strong eye for data and content strategy, comfortable using Google Analytics and other insight tools.
- Solid knowledge of SEO and E-commerce, including building search strategies for traffic and revenue growth with optimal UX.
- Thorough understanding of social platforms (Facebook, Instagram, TikTok, Pinterest, YouTube) and their use for brand growth.
- Ability to stay updated on new and developing social platforms.
- Proven track record of excellent idea generation, pitching, and writing.
- Excellent team player with proven collaboration skills.
- Knowledge of Photoshop and social media content creation tools.
- Basic video editing skills.
Skills
- Content Strategy
- SEO
- E-commerce
- Google Analytics
- Social Media Management
- Content Creation
- Copywriting
- Photoshop
- Video Editing
Location
- London, UK
Work Type
- In-office policy with flexible Fridays
Experience Level
- Editor level
Salary/Compensations
- £33,000-£38,000
Benefits
- Hearst Exclusives
- Good Housekeeping Taste and Beauty Testing Panels
- Office sample sales
- Specsavers eye care
- Company-funded Health Cash Plan
- Access to mental health support
- Discounted gym memberships
- Cycle to Work scheme
- Location Flex
- Holiday Exchange
- Charity Day
- Wellbeing resources
- Hearst ERG Groups
- Workplace Pension
- Income Protection
- Life Assurance
- Season Ticket Loan
- Salary Finance tools
- Financial Wellbeing sessions
- Home Tech benefits
- Discounts across London
- Savings via the HAPI at Hearst app
About the Company
- UK's leading premium publisher, home to iconic media brands including Esquire, Men's & Women's Health, ELLE, Good Housekeeping, Harper's Bazaar, Digital Spy, Cosmopolitan, Red.
- Drives passion, authenticity, and creativity.
- Supports bold ideas, entrepreneurial mindsets, and continuous evolution.
- Believes in collective potential and pushing boundaries.
- Aims to create meaningful impact across the media landscape and in people's lives.
- Proud of its heritage and focused on making history.
Equal Opportunity
- Deeply committed to using influential brands to reflect a world that respects, protects, represents, and uplifts the voices and opinions of all people.
- Recognizes the benefits of creativity, collaboration, and innovation from diverse teams.
- Strives to build a sense of true belonging and foster a culture where everyone feels heard.