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About the Role
The Senior Officer Fundraising Development plays a key role in planning and creating content and communications to inspire donations and promote an engaging donor experience. This role focuses on strengthening donor engagement and increasing fundraising revenue by working across content development and programme development to drive donor acquisition, retention, and development for IRC Germany.
Responsibilities
- Create engaging content for donor journeys and donor communications across digital acquisition, email, direct mail, and telemarketing to increase donations and donor engagement.
- Support colleagues in the private market with audience-specific content, such as face-to-face pitches and website copy.
- Work with colleagues in other national markets and the global support team to keep content aligned and share ideas.
- Test and improve content and formats on an ongoing basis to raise income and impact with different audiences.
- Analyze web and digital campaign performance across IRC Germany's fundraising efforts, and use the findings to guide content and testing decisions and give prospects and supporters a great digital experience.
- Take responsibility for how activity performs against agreed KPIs and income targets, and ensure campaign reports capture learnings for future activity.
Requirements
- Relevant university degree or equivalent practical experience (at least 2-4 years) in donor and/or customer acquisition, retention, and content development, ideally in a non-profit or NGO context.
- Proven ability using analytics and reporting to inform channel and content decisions and measure success against key KPIs, primarily ROI.
- Experience creating and adapting fundraising content and messaging across formats and channels, including design tools such as Canva or Adobe Creative Cloud, especially Adobe Premiere.
- Experience using Salesforce or an equivalent CRM.
- Excellent written and spoken communication skills in German (C1 level or above, according to the Common European Framework of Reference for Languages, CEFR), and fluent in English.
- Strong IT skills, particularly Microsoft Office (especially Excel).
- Experience working with agencies, external consultants, and vendors.
- Experience and knowledge in applying AI tools to support fundraising activities, such as content creation, campaign optimization, or data analysis.
- Experience working in a centralized or international organization, or in other cross-team and cross-country collaboration.
Skills
- Content development
- Donor acquisition
- Donor retention
- Digital acquisition
- Email marketing
- Direct mail
- Telemarketing
- Canva
- Adobe Creative Cloud
- Adobe Premiere
- Salesforce
- CRM
- German (C1 level or above)
- English
- Microsoft Office
- Excel
- AI tools
Location
- Berlin
- Remote (within Germany)
Work Type
- Full-time
- Part-time
- Hybrid-work
Experience Level
- Senior
- 2-4 years
Education Level
- Relevant university degree or equivalent practical experience
Salary/Compensations
- 51,428.58 Euro gross per year
Benefits
- Gym membership
- Company pension scheme
- Shopping vouchers
- Childcare subsidy
- Job bike leasing
- Subsidized Deutschlandticket
- Access to timely and confidential psychological support
- 30 days of annual leave
- Special leave days
- Training and professional development opportunities
- Access to free language courses
- Assistance services for people with disabilities
About the Company
- The International Rescue Committee (IRC) responds to the world's worst humanitarian crises, helping to restore health, safety, education, economic wellbeing, and power to people devastated by conflict and disaster.
- Founded in 1933 at the call of Albert Einstein, the IRC is one of the world's largest international humanitarian non-governmental organizations (INGO), at work in more than 40 countries and 29 U.S. cities helping people to survive, reclaim control of their future and strengthen their communities.
- A force for humanity, IRC employees deliver lasting impact by restoring safety, dignity and hope to millions.
- IRC Germany was founded in 2016 and engages in global humanitarian work as well as throughout Germany in the areas of education, economic wellbeing, and safety, legal protection, and empowerment.
Equal Opportunity
- As an organization committed to an empowering work environment, equal opportunities, and against any form of discrimination, we welcome applications from people regardless of their origin, religion, gender, sexual orientation, disabilities, age, or other characteristics protected by applicable law.
- We particularly encourage people with personal or family experience of flight and migration to apply.
- With equal qualifications, we give preference to applications from people with severe disabilities.
- To ensure equal opportunities, we kindly ask you to refrain from including photos in your application documents.