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About the Role
ElectronX is seeking a Marketing Manager to establish and lead the company's brand and growth initiatives. This is a hands-on, individual contributor role reporting directly to the CEO, responsible for developing and executing marketing strategies, managing events, creating sales enablement materials, overseeing digital channels, and shaping the company's brand identity within a regulated exchange environment.
Responsibilities
- Build ElectronX's marketing plan, priorities, and processes from the ground up.
- Set marketing goals and KPIs with the CEO and report on results.
- Choose and manage marketing agencies, tools, and vendors.
- Plan and execute 12-15 client and sales events annually, including industry conferences and self-hosted roundtables.
- Own event execution from budget and logistics to on-site staffing.
- Develop proprietary industry events over time.
- Create a consistent weekly message combining market highlights, product releases, and company news for sales enablement.
- Develop sales collateral, including sales sheets, videos, and email campaigns.
- Partner with Product to build a repeatable launch process for new features and APIs.
- Create customer-facing materials for new features and APIs.
- Support press announcements for product launches.
- Design and test programs to reach new power market participants.
- Build university relationships to engage the next generation of power traders.
- Experiment with new marketing channels and formats.
- Own the ElectronX website and manage the web agency relationship and budget.
- Run the social media and editorial content calendar.
- Manage digital marketing in HubSpot, including email campaigns, lists, and landing pages.
- Track digital marketing performance metrics.
- Shape brand messaging and set brand standards for consistency.
- Ensure brand voice alignment across marketing and media.
- Manage compliance review for all external materials.
Requirements
- 5+ years of B2B marketing experience in financial services, capital markets, or trading.
- Experience building a marketing function, program, or brand from the ground up.
- End-to-end execution of industry events.
- Digital marketing experience in HubSpot.
- Social media management experience.
- Strong hands-on writing skills, with samples to share.
- Prior ownership of a brand.
- Experience working across compliance, sales, and executive stakeholders.
- Comfort owning a function independently.
- Willingness to perform hands-on tasks, including shipping and on-site setup.
- Startup experience is a plus.
- Exposure to trading or energy markets, ideally derivatives or power, is a plus.
- Experience launching technical products (APIs, data products) to institutional buyers is a plus.
- Experience assessing event ROI and advising on investment is a plus.
- This position is not eligible for immigration sponsorship.
Skills
- B2B Marketing
- Financial Services Marketing
- Capital Markets Marketing
- Trading Marketing
- Brand Building
- Growth Marketing
- Event Planning and Execution
- Sales Enablement
- Content Creation
- Digital Marketing
- HubSpot
- Social Media Management
- Website Management
- Brand Messaging
- Brand Standards
- Compliance Review
- Writing
- Project Management
- Budget Management
- Vendor Management
- Data Analysis
Location
- Chicago
- New York City
Work Type
- Full-time
- Onsite
Experience Level
- 5+ years of B2B marketing experience
- Experience building a marketing function from the ground up
Education Level
- Degree in business, marketing or communications.
- MBA is a plus.
Salary/Compensations
- $120,000—$140,000 USD
- $10,000—$20,000 USD Variable Expectations
Benefits
- Health, vision and dental insurance
- 401(k) match
- Supplemental health and disability insurance
- Unlimited vacation
- Parental leave
About the Company
- ElectronX is the first U.S.-regulated, direct access electricity derivatives market, offering financial products to address volatile short-term price exposure to electricity.
- ElectronX is building the missing financial infrastructure and risk management tools necessary to smooth the path for U.S. energy production, diversification and grid expansion.
- ElectronX is a venture capital-backed startup supported by premier VC partners including Innovation Endeavors, Systemiq Capital, Equinor Ventures, Shell Ventures LLC, DCVC, Amplo, BoxGroup and Lightning Capital.
- ElectronX values candidates who are resourceful, curious and adaptable to change.
- Cultural focus on innovation requires collaborative and entrepreneurial teammates with intellectual grit.
Equal Opportunity
- ElectronX is an equal opportunity employer.
- We celebrate diversity and are committed to creating an inclusive environment for all employees.
- We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.
- All employment is decided on the basis of qualifications, merit, and business need.