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About the Role
The Senior Data Analyst will support Hippo’s Business Enablement & Insights function, focusing on Sales, Marketing, and growth analytics. This role is crucial for supporting new product launches, market expansion, and growth initiatives by analyzing performance across the customer funnel and translating findings into actionable business recommendations. The analyst will also contribute to improving underlying data, metrics, and analytical processes.
Responsibilities
- Build and maintain reliable views of the customer funnel across marketing spend, leads, quotes, applications, binds, premium, and conversion.
- Analyze funnel performance to identify drop-out points and determine root causes.
- Analyze marketing channel performance to inform investment decisions.
- Support customer and market segmentation through data analysis.
- Partner with Marketing and Data Science on experimentation, including hypothesis definition, success metrics, and post-test analysis.
- Support forecasting and AOP planning through scenario modeling.
- Develop state- and market-level performance analysis for new product launches and expansions.
- Monitor performance post-launch and proactively identify trends, risks, and opportunities.
- Partner with Data Engineering to improve attribution, tracking, data quality, and integration.
- Transition recurring manual analyses into scalable datasets, dashboards, and monitoring processes.
- Develop executive-ready insights and recommendations.
- Provide analytical support across the broader Sales & Marketing portfolio.
Requirements
- 3–5 years of experience in business analytics, growth analytics, marketing analytics, strategy, or a related field.
- Experience analyzing customer or marketing funnels, conversion performance, customer acquisition, or related growth metrics.
- Experience working with multiple data sources and identifying data quality, attribution, or measurement issues.
- Experience with forecasting, scenario modeling, or business planning.
- Ability to translate complex analysis into clear and actionable insights for senior stakeholders.
- Strong communication and cross-functional partnership skills.
- A proactive mindset and willingness to take ownership of ambiguous analytical problems.
- Comfortable operating in a fast-paced environment with evolving priorities.
- Experience in insurance, insurtech, financial services, or another highly regulated industry (Nice to Have).
- Experience with marketing attribution, digital marketing analytics, or experimentation (Nice to Have).
- Familiarity with customer segmentation, LTV, retention, or predictive modeling concepts (Nice to Have).
- Experience supporting a new product launch or geographic expansion (Nice to Have).
Skills
- Strong SQL
- Strong Excel
- Strong data visualization skills
- Tableau experience preferred
Location
- Austin, TX (hybrid)
- Dallas, TX (Hybrid)
Work Type
- hybrid
Experience Level
- Senior
Benefits
- Multiple medical plan options
- 100% covered dental and vision for you and your family
- Wellness program that rewards healthy habits
- 401(k)-retirement plan
- Short & long-term disability
- Employer-paid life insurance
- Flexible Spending Accounts (FSA) for health and dependent care
- Employee Assistance Program (EAP)
- Equity compensation
- Training and internal career growth opportunities
- Flexible Time Off
- 12 weeks of parental leave for primary and secondary caregivers
- Snacks and drinks available
- Catered lunches for onsite employees
About the Company
- Hippo was built on a promise: make homeownership effortless.
- We use technology and data to help our customers stay ahead of problems and protect what matters most.
- Hippo operates as a diversified carrier platform, partnering with MGAs to deliver tailored program solutions.
- Behind that work is a team that values ownership, curiosity, collaboration, and continuous improvement.
Equal Opportunity
- Hippo is an equal opportunity employer, and we are committed to building a team culture that celebrates diversity and inclusion.
- Hippo’s applicants are considered solely based on their qualifications, without regard to an applicant’s disability or need for accommodation.
- Any Hippo applicant who requires reasonable accommodations during the application process should contact the Hippo’s People Team to make the need for an accommodation known.