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About the Role
The Manager of Data Science supports advanced audience development and data/technology enablement to drive client growth. This strategic and hands-on role utilizes large datasets to design and deliver data science solutions for precise audience identification, targeting, engagement, and measurement. The data scientist will translate between technical and non-technical collaborators, converting client needs into solutions and quantitative results into actionable insights.
Responsibilities
- Navigate complex, multi-source data environments to identify appropriate datasets and methodologies for evolving client questions.
- Monitor data quality and maintain data science pipelines for client data assets, including 1PD and 3PD.
- Develop, deploy, and maintain ML and AI workflows for audience identification and targeting, including propensity/classification models and unsupervised clustering/segmentation.
- Develop and execute novel methods for audience analysis, such as customer profiling, customer journeys, and purchase predictions/recommendations.
- Collaborate with strategy teams to translate technical outputs into business insights and recommendations for client-facing discussions and dashboards.
- Collaborate with analytics teams to develop and implement testing frameworks for closed-loop audience measurement.
- Implement a test-and-learn agenda to continuously refine data-driven media tactics for rapid optimization.
- Proactively identify and pursue opportunities for developing new capabilities, demonstrating end-to-end project ownership.
- Contribute to data science team and practice-building initiatives, including presenting case studies, creating collateral, and pursuing internal research.
- Document and share optimized, reusable code with colleagues using Git.
- Continuously innovate by staying current with technological developments and applying them to workflows.
- Deliver timely, accurate outputs aligned with client and agency best practices.
Requirements
- 3+ years of data science experience with consumer data.
- Marketing agency experience preferred.
- Degree in Statistics, Data Science, or other quantitative fields.
- Deep theoretical and practical understanding of statistical/ML techniques and experimental design.
- Hands-on experience with granular, disaggregated data, particularly behavioral consumer datasets and/or media logs.
- Engagement with publisher walled gardens (AMC, ADH, etc.) is a plus.
- Advanced proficiency with SQL for big data analytics.
- Advanced proficiency with Python for production-ready workflow development.
- Experience with Databricks or similar platforms (e.g., Snowflake, BigQuery, Redshift).
- Experience building agentic workflows and integrating AI solutions into existing data and tech stacks.
Skills
- Data Science
- Audience Development
- Data and Technology Enablement
- Machine Learning
- Artificial Intelligence
- SQL
- Python
- Databricks
- Snowflake
- BigQuery
- Redshift
- Agentic Workflows
- Statistical Techniques
- Experimental Design
- Behavioral Consumer Datasets
- Media Logs
- Publisher Walled Gardens
Location
- Remote
Work Type
- Full-time
Experience Level
- 3+ years
Education Level
- Degree in Statistics, Data Science, or other quantitative fields
Salary/Compensations
- USD $88,540.00 - USD $141,687.00/Annually
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
About the Company
- Spark Foundry is a global media agency focused on bringing HEAT (Higher Engagement, Affinity, and Transactions) to brands through media fundamentals and innovation.
- The agency combines a startup's nimble spirit with Publicis Media's powerhouse capabilities, serving a diverse client roster.
- Spark Foundry offers boutique-caliber insights and service with global leader buying clout and first-look access.
- The company fosters a bottom-up culture that celebrates diversity and aims for all voices to be heard, resulting in high talent retention.
- Spark Foundry employs a whole-person approach to professional and personal development.
- Professionals at Spark Foundry come from diverse disciplines including data, analytics, insights, content, creative production, communications, strategy, finance, marketing, sociology, psychology, and liberal arts.
Equal Opportunity
- Publicis Groupe's motto 'Viva La Différence' emphasizes that differences make us stronger, honoring and celebrating all identities across all facets of intersectionality.
- The company is focused on fostering belonging and creating equitable & inclusive experiences for all talent.
- All information will be kept confidential according to EEO guidelines.