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About the Role

Own organic social for KittySpout and DoggySpout end to end across all social media channels. Success is accounts that keep growing and reach people who have never heard of us, with content created and published every day that grows an active, engaged community.

Responsibilities

Own the organic content strategy for KittySpout and DoggySpout across all social media channels.
Plan the content calendar one week ahead per brand and platform, mixing content for the existing community with content built to reach new audiences.
Create and publish every day: write the hooks and captions, shoot and edit short-form video, and design day-to-day graphics and stories.
Spot trends daily and get trend content live the same day.
Turn the creator and UGC content from our creator programs into organic posts that perform.
Run the community: comments, DMs, our Facebook group and tagged mentions.
Read the data every week and act on it: double down on what works and drop what doesn't.
Own the organic content strategy for both brands, plan next week's calendar per brand and platform and get it approved with the Influencers & Partnerships Manager, and get trend content live the same day.
Write the hooks and captions, shoot and edit short-form video, design day-to-day graphics and stories, brief bigger pieces to the designer in advance, and follow brand guidelines and approved product claims on every post.
Review the creator and UGC content coming in from our creator programs, repurpose the best of it for organic, and feed back to the creator team on what works.
Reply to all comments and DMs within 24 hours across both brands, keep the Facebook group active, engage with tagged mentions, and flag customer issues to Customer Support the same day.
Post daily priorities, deliver a performance report every Monday (what worked, what didn't and what you're changing), set organic social KPI targets with the Influencers & Partnerships Manager and update them on the department scorecard weekly, and join the weekly team meeting.

Requirements

2+ years running organic social for a DTC or consumer brand.
Personally created and published the content.
Can show the accounts they grew and the numbers they moved.
Native-level written English.
Hands-on Organic Social: 2+ years personally running organic social for a DTC or consumer brand – creating and publishing the content yourself, not just approving it or managing an agency.
Proof: Accounts you grew and numbers you moved. We will ask for this.
Multi-brand, Multi-platform: You can run two brands across every social channel and tailor content to each instead of copying the same post everywhere.
Design: You build clean, on-brand graphics and stories in Canva, Figma or similar without waiting on a designer.
Hooks, Captions & Video: You write hooks that stop the scroll and shoot and edit short-form video to a solid standard.
Trend Spotting: You're on TikTok and Instagram every day and spot trends before they peak.
Data-driven: You read saves, shares, reach and engagement and change what you make because of it.
Time Zone: Overlap with the US and Canada, where most of our audience is.
No issue working overtime or on the weekends if needed. You are passionate about your work.
Excellent cultural fit as per our values.
Excited to play a big role in scaling the company and work closely with the founder.
Bonus points: pet, home or wellness brand experience; working with creators or UGC.

Skills

Organic social media management
Content strategy
Content calendar planning
Content creation (writing, short-form video, graphics)
Trend spotting
Community management
Data analysis
Canva
Figma
TikTok
Instagram
Facebook

Location

Remote

Work Type

Full-time
Remote

Experience Level

2+ years

Salary/Compensations

USD $3,000 – $4,500 per month

About the Company

KittySpout is a premium DTC brand selling stainless steel cat water fountains, filters and accessories.
We sell across Shopify, Amazon and Chewy, and we're one of the fastest-growing brands in the pet space – $50M+ in annual revenue and scaling to $100M+.
We recently launched DoggySpout, expanding into an entirely new vertical and customer base.
We're a 100% remote, lean, senior team that moves fast, and every person here has a massive impact on the business.
We have a genuine will-to-win.
No work is beneath us if it moves us towards our goals.
We use creativity to do more with less – and quickly.
We use data to make decisions and live by four core values: Better Everyday, Speed Is King, Work Smart, Overdeliver.
If you want a stress-free corporate 9–5 job, this isn't it.
If you want to challenge yourself and shape a fast-growing company, work directly with the founder, and play a big role in scaling it to $100M+... If you want to drive results with a group of passionate, smart, hardworking people, in an environment without politics or corporate chicanery, being hands-on and active – then you've come to the right place.