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About the Role

As our Adoption & Enablement Lead, you’ll help our teams turn AI’s potential into everyday impact by leading the adoption of AI tools, AI agents, and other approved generative AI solutions. You will own an adoption program that brings together hands-on training, engaging communications, community building, and practical change management, with clear measures to show what’s working. You will work with operating companies, Group functions, and an AI Ambassadors network to make learning relevant, champion local successes, and turn useful examples into resources. Alongside the Creative Technologist, you’ll help successful pilots reach more teams and become lasting ways of working. This is a client-facing, operationally focused role for a change leader who knows how to connect people, technology, and processes to turn curiosity into confidence, adoption, and measurable impact.

Responsibilities

Build a clear path to adoption by developing and delivering an adoption program with defined audiences, priorities, rollout activities, and success measures.
Understand each team’s readiness, confidence, and barriers, tailoring the adoption approach to local needs.
Bring learning into real work by leading hands-on training, workshops, demonstrations, and office hours built around people's tasks.
Help teams discover relevant uses for AI and give them the confidence to apply what they learn.
Make new ways of working easy to follow by creating accessible onboarding materials, workflow guides, practical scripts, quick-reference cards, and FAQs.
Ensure resources are aligned with Group policies and responsible use.
Act as the day-to-day adoption contact for participating operating companies and Group teams throughout each rollout.
Build relationships with leaders, managers, and users, resolve barriers, and escalate issues with clear recommendations.
Coordinate the AI Ambassadors network, equipping champions to support colleagues, gather feedback, and share useful examples.
Lead engaging communications that explain what’s coming, celebrate successes, and demonstrate practical value.
Partner with the Creative Technologist and business teams to validate role-specific use cases, assess rollout readiness, and support the transition from pilot groups to wider deployment.
Ensure clear handovers, knowledge transfer, and ongoing support.
Gather structured feedback through surveys, interviews, and observation.
Translate feedback into actionable recommendations for product teams, technical partners, and business leaders.
Improve training, rollout processes, and tool configurations.
Maintain clear adoption dashboards using available usage data, participation, user sentiment, and agreed business measures.
Track sustained use and measurable benefits, helping managers embed successful practices into everyday workflows.
Turn effective local approaches into shared resources, scalable playbooks, and adoption practices that other teams can build on.
Coordinate with technology, product, and Group functions so each rollout strengthens the next.

Requirements

3–5 years’ experience in technology adoption, digital enablement, organisational change, or digital transformation, with evidence of sustained changes in behaviour.
Experience moving tools, platforms, or processes from early trials into wider, everyday use, with the training, support, and operational coordination needed to succeed.
Hands-on experience with key LLMs including ChatGPT and Copilot and generative AI tools.
Understanding of useful workplace applications and the judgement to recognise their limitations.
Strong facilitation and training skills, with experience delivering engaging workshops and enablement programmes that make unfamiliar concepts accessible.
Ability to create clear, compelling communications and practical learning resources for different roles, cultures, and levels of confidence.
Experience building active champions networks, earning stakeholder trust, and influencing across teams and organisational boundaries.
Ability to assess readiness, uncover adoption barriers, and help managers embed new practices into everyday workflows.
Confidence combining usage data, adoption metrics, and user sentiment with interviews and feedback to assess business impact and guide practical improvements.
Strong programme management and organisational skills, with the initiative to manage multiple operating companies and workstreams as priorities and technologies evolve.
A thoughtful approach to confidentiality, responsible AI use, and the trust that underpins successful adoption.
Experience rolling out AI, machine learning, or automation tools across a large or decentralised organisation, particularly in media, entertainment, or creative businesses.
Familiarity with Microsoft 365, collaboration platforms, and workflow automation.
Project management or agile delivery experience.

Skills

Facilitation
Programme management
Change leadership
Technology adoption
Digital enablement
Organisational change
Digital transformation
LLMs
ChatGPT
Copilot
Generative AI tools
Training
Communication
Stakeholder management
Influencing
Programme management
Organisational skills
AI
Machine learning
Automation
Microsoft 365
Collaboration platforms
Workflow automation
Project management
Agile delivery

Location

Hybrid

Work Type

Permanent
Full-time
Hybrid working (3 days per week in the office)

Experience Level

3-5 years

Education Level

Bachelor’s degree in Business, Communications, Information Technology, Organisational Development or a related field.
Change management certifications such as Prosci or CCMP would be an advantage.

About the Company

Banijay Entertainment is the world’s largest independent production company — a global creative powerhouse bringing exceptional stories to life across television, film, digital, live events, and immersive experiences.
Following its combination with All3Media in July 2026, the business unites more than 170 creative labels across 25 countries.
They produce approximately 20,000 hours of content each year, with programming reaching nearly 250 territories worldwide.
Its extraordinary catalogue spans more than 265,000 hours, featuring global phenomena and acclaimed titles.
With local expertise and global reach, Banijay Entertainment brings together outstanding talent, distinctive creative voices, and an entrepreneurial drive to turn bold ideas into entertainment that travels.
Spanning scripted, non-scripted, sport, digital, live, and immersive experiences, it champions creativity, invests in new opportunities, and gives talent the freedom to make their mark.
Built on independence, creative freedom, entrepreneurial spirit, and commercial ambition, Banijay Entertainment is where big ideas find their stage.
Together, they are writing the next episode — pushing the boundaries of storytelling, connecting fans across the globe, and unlocking new creative possibilities through technology.