Sales Director, Mandarin bilingual (food) at Cesna Recruitment | NY, US | Rezi

Sales Director, Mandarin bilingual (food) at Cesna Recruitment

Sales Director, Mandarin bilingual (food)

Cesna Recruitment · NY, US

2 weeks ago

Sales Director, Mandarin bilingual (food)

Cesna Recruitment · NY, US

16 days ago
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About the Role

The Asian Sales Director will lead the Asian sales segment, capitalizing on the Company's market position to drive profitable long-term growth. This role requires a strong market orientation and the ability to instill a solution selling approach, championing the Company's capabilities with key customers. The objective is to maintain market leadership and achieve revenue growth targets.

Responsibilities

  • Lead Asian sales team to achieve annual and monthly sales targets and development goals.
  • Develop sales and go-to-market strategies for existing products, new products, and new channels.
  • Identify market trends, shifts, and customer consolidation, proposing strategies to capitalize on market conditions.
  • Understand post-COVID market implications for Asian sales.
  • Develop a robust system for competitive market intelligence and pricing.
  • Foster relationships with key customers, both existing and new.
  • Participate in quarterly and annual business reviews with customers to assess product effectiveness and identify growth opportunities.
  • Institute and maintain a plan for customer sales development and manage the sales pipeline.
  • Propose and implement the annual operating sales plan and budget, including volume and revenue goals, customer plans, sales pipeline, channel development, new products, promotions, territory plans, and staffing.
  • Participate in and provide input on long-term sales strategy development.
  • Collaborate with VP of Sales on overall sales strategies, annual operating plan, and mutually supportive processes, systems, and training.
  • Collaborate with VP NBD and Director of Marketing on end-user strategy, pricing/positioning, and new products.
  • Recruit and develop a strong sales team, assessing capabilities and proposing development and staffing plans.
  • Improve sales team product knowledge.
  • Develop sales broker relationships.
  • Report monthly and quarterly on sales performance and Asian sales development status.
  • Establish and agree to sales group priorities and deliverables within 30 days, monitoring and proposing changes on a rolling 90-day basis.
  • Conduct sales calls with top 10 customers and work with outside sales reps and managers.
  • Establish sales goals for territory sales managers, reps, and inside sales reps.
  • Conduct business reviews with top 10 customers, including SWOT analysis, customer profiles, and key sales development goals.
  • Assess sales capabilities of internal and external teams, identifying areas for improvement and training.
  • Assess Asian sales product line, identifying strengths, gaps, opportunities, and SKUs to rationalize.

Requirements

  • 10+ years of sales and/or marketing experience within the Asian sales industry.
  • Relevant brand management experience is applicable.
  • Strong understanding of markets and distribution channels, including key drivers affecting sales.
  • Proven negotiation experience in developing sales proposals and closing deals.
  • Proven skills in solution selling and building sales relationships.
  • Strong commercial sense and skills.
  • Creative thinker and problem solver.
  • Good verbal and written communication skills.
  • Previous experience in planning (business plans, sales forecasts) and budget management.
  • Experience developing and managing a sales team.
  • Proficient with Microsoft Office (Outlook, Word, Excel, and PowerPoint).

Skills

  • Solution selling
  • Sales strategy development
  • Go-to-market strategy
  • Market intelligence
  • Pricing strategy
  • Customer relationship management
  • Sales pipeline management
  • Budget management
  • Team leadership
  • Sales forecasting
  • Negotiation
  • Commercial acumen
  • Problem-solving
  • Microsoft Office Suite

Location

  • Asia

Work Type

  • Full-time

Experience Level

  • 10+ years

Education Level

  • BA/BS preferred

Benefits

  • Comprehensive Medical Insurance (3 packages)
  • HSA/FSA
  • PTO
  • National Holiday

About the Company

  • American manufacturer and distributor specializing in takeout food packaging, condiments, and disposable tableware for the foodservice industry.