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About the Role
As Creative Director, you will lead and build a creative team to develop breakthrough creative, content, and design work with expertise in beauty and retail. You will use brand strategy to connect concepts to a brand's platform, ensuring work is on-brand and positions Sephora as the prestige leader in beauty retail. You will create effective marketing communications to achieve business goals across channels and platforms, staying current on trends and demonstrating expertise in retail, digital, social, and experiences.
Responsibilities
- Connect creative across disciplines to shape internal and external work, driving breakthrough and consistency.
- Inspire the internal Creative Team to build breakthrough, best-in-class content.
- Advocate for creativity and best-in-class content to build the brand and achieve business objectives.
- Develop holistic campaigns strategically while working hands-on to deliver assets.
- Manage and motivate a team of 5 creatives, including entry-level, senior, freelance talent, and production partners.
- Develop positioning, creative, and content strategies for Sephora programs and campaigns, preserving brand standards and tone of voice.
- Build collaborative relationships with key cross-functional partners across the organization at the Director/VP level.
- Delegate and assign work, monitor team bandwidth, and find synergies.
- Champion an integrated model where campaigns are developed in parallel with internal and external creative agency partners.
- Inform and consult on brand standards for work from agency partners.
Requirements
- A combination of vision and pragmatism to see the big creative opportunity and execute work.
- Player/coach leadership style to identify, guide, and execute creativity.
- A curious mindset, seeking inspiration in culture and consumer.
- Strong understanding of production and creative execution.
- 10-15 years of professional work experience in conceptual creative/content development or a related field as a Copywriter or Art Director.
- A strong visual eye and sense of design direction.
- 5+ years of experience leading a creative team as an Associate Creative Director or Creative Director.
- Proven track record of success leading creative programs across various channels and tactics.
- Strong background in integrated creative executions.
- Familiarity with the retail channel ecosystem across owned and paid channels.
- Understanding of Figma, Adobe Creative Cloud (InDesign, Illustrator, Photoshop) & emerging AI tools.
- Understanding of UX and Responsive Design is an asset.
- Full Service In-House or External Agency experience is an asset.
- Experience in beauty and/or retail is considered an asset.
- Comfort using digital and AI-enabled tools responsibly.
Skills
- Beauty
- Retail
- Creative Direction
- Content Development
- Design
- Brand Strategy
- Marketing Communications
- Integrated Campaigns
- Digital
- Social Media
- Experiential Marketing
- Team Leadership
- Figma
- Adobe Creative Cloud
- UX
- Responsive Design
Location
- 160 Bloor Street East, 11th Floor, Toronto, ON
Work Type
- Full Time
- Hybrid
Experience Level
- 10-15 years of professional work experience
- 5+ years of experience leading a creative team
Education Level
- Bachelor’s degree or diploma in a related creative field
Salary/Compensations
- CAD$153,000 - $176,600 plus bonus, RRSP matching
Benefits
- Access to opportunities that will challenge, stretch, and develop your skills.
- Access to the global community of luxury group LVMH for career opportunities.
- Make an impact on beauty and see positive change.
- Medical, dental, vision, life, and disability coverage.
- Access to Well-Being@Sephora program.
- Hybrid work schedule, vacation and flex days, and maternity/paternity leave.
- Access to training and development programs and resources.
- 30% discount on all merchandise/services.
- Opportunities for gratis and flash sale discounts on LVMH brands.
- Volunteer and donation matching.
- Employee Assistance Program.
- Free mental health resources with 24/7 access to Dialogue.
About the Company
- At Sephora Canada, beauty is about feeling seen, valued, and empowered, individually and collectively.
- It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day.
- Together, we belong to something beautiful.