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About the Role
Support best-in-class direct response strategy for Levi.com, app, and stores. This role involves campaign execution, reporting, and project management across performance marketing channels, contributing to an innovative digital marketing strategy.
Responsibilities
- Execute on campaign strategy including new campaign launches, keyword research, audience expansion, creative briefing, and flighting
- Perform ongoing reporting and QA to ensure program standards and KPI achievement
- Maintain paid media calendar for Levi.com, outlining campaigns and placements for seasonal stories, product stories, and promotional events
- Collaborate with Creative and Brand teams to ensure marketing assets align with brand values
- Report on channel performance weekly and monthly, ensuring traffic and revenue growth while maintaining return
- Support primary marketing channels: Google, Social, and Affiliate Marketing
Requirements
- Bachelor's degree or comparable working experience
- 1+ years of experience/internship in digital marketing
- Hands-on experience in Google Ads, Meta Ads, or Affiliate Marketing
- Knowledge of analytical tools such as Google Analytics, Adobe Analytics, etc.
- Strong project management skills
- Strong attention to detail
- Experience collaborating with cross-functional teams and partners
- Applicants must be legally authorized to work in the United States at the time of hire and must not require current or future employment visa sponsorship.
- Candidates with an existing H-1B visa that is eligible for transfer may be considered.
Skills
- Digital marketing
- Google Ads
- Meta Ads
- Affiliate Marketing
- Google Analytics
- Adobe Analytics
- Analytics
- Project management
- Attention to detail
Location
- San Francisco, CA, USA
Work Type
- Hybrid
- Full time
Experience Level
- 1+ years
Education Level
- Bachelor's degree
Salary/Compensations
- $53,500 - $78,400 per year
Benefits
- Base pay
- Incentive plans
- 401(k) matching
- Paid leave
- Health insurance
- Product discounts
About the Company
- Levi Strauss & Co. is a company of people who like to forge their own path and leave the world better than they found it.
- We believe that what makes us different makes us stronger.
Equal Opportunity
- LS&Co. is an affirmative action and equal employment opportunity employer.
- We welcome and value people from diverse cultures, backgrounds, and experiences to make LS&Co. a collective success.
- EOE M/F/Disability/Vets