Social Media Manager at Zendesk | DC, US | Rezi

Social Media Manager at Zendesk

Social Media Manager

Zendesk · DC, US

2 weeks ago

Social Media Manager

Zendesk · DC, US

16 days ago
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About the Role

As the Social Creative Manager at Zendesk, you'll define social-first creative for a global technology brand, transforming ideas and complex technology into engaging content across platforms like LinkedIn, X, and YouTube. You will work closely with various teams to ensure a consistent brand voice and drive measurable impact on B2B growth objectives.

Responsibilities

  • Lead ideation and hands-on production of original, social-first content across Zendesk's owned channels.
  • Develop compelling concepts for product launches, brand campaigns, customer stories, and industry conversations.
  • Design and produce social-first graphics, carousels, animations, short-form videos, and other visual content.
  • Write and collaborate on engaging social copy, hooks, scripts, captions, and creative treatments.
  • Transform complex topics like AI, automation, and service into accessible, engaging, and visually compelling content.
  • Adapt larger brand campaigns into creative that feels native to each social platform.
  • Partner with internal designers, video producers, and external creative resources on complex production needs.
  • Bring a strong understanding of social culture, platform trends, emerging formats, and audience behavior.
  • Proactively pitch fresh, unexpected ideas that help Zendesk stand out.
  • Identify opportunities for timely, relevant, and culturally aware creative.
  • Experiment with new formats, visual approaches, and storytelling techniques.
  • Explore and apply AI-powered creative tools across design, video, ideation, and production.
  • Develop creative concepts and assets supporting Zendesk's executive social presence.
  • Translate executive perspectives, industry insights, and thought leadership into compelling visual and multimedia content.
  • Support executive video content, including creative concepts, scripts, editing, and repurposing.
  • Collaborate with the Senior Social Media & Influencer Manager to translate social strategy and business priorities into creative concepts.
  • Partner with Brand, Product Marketing, PR, Communications, and other stakeholders to develop and execute social creative.
  • Own assigned creative projects from brief through production, feedback, approvals, and final delivery.
  • Manage creative timelines and deliverables, balancing planned initiatives with timely content opportunities.
  • Work with the broader social team to ensure creative aligns with publishing schedules, platform best practices, and audience needs.
  • Use social performance insights, creative testing, and audience feedback to continually refine and improve content.

Requirements

  • 7+ years of overall marketing, communications, journalism, or content experience, with at least 5 years focused on social media or digital content.
  • Proven experience building social content for a B2B, technology, AI, SaaS, or similarly complex brand.
  • A strong portfolio demonstrating excellent social writing and hands-on creation of graphics, carousels, and short-form video.
  • Strong command of design and video editing tools, such as Canva, Adobe Creative Cloud, or equivalent.
  • Exceptional writing, editing, and storytelling skills, including the ability to adapt voice and format for different executives, audiences, and platforms.
  • Experience developing executive social content or thought leadership, with the judgment to make it sound credible and personal.
  • A sharp eye for competitive activity and emerging conversations, and the ability to turn relevant moments into timely content.
  • Strong creative judgment and a practical, resourceful approach to producing high-quality work on tight timelines.
  • Comfort working with senior leaders and cross-functional partners in a fast-moving, matrixed organization.
  • Ability to use social analytics and audience feedback to make content more effective.
  • AI fluency, including thoughtful use of AI tools across ideation and production, with careful review for accuracy, voice, and quality.
  • BA/BS degree required.

Skills

  • Social Media
  • Digital Content Creation
  • Graphic Design
  • Video Editing
  • Content Strategy
  • Copywriting
  • Storytelling
  • AI Tools
  • Social Analytics

Location

  • US

Work Type

  • Hybrid
  • Remote

Experience Level

  • 7+ years overall marketing/content experience
  • 5+ years social media/digital content experience

Education Level

  • BA/BS degree

Salary/Compensations

  • $99,000.00-$149,000.00

Benefits

  • Bonus
  • Benefits
  • Incentives

About the Company

  • Zendesk software was built to bring a sense of calm to the chaotic world of customer service.
  • Today we power billions of conversations with brands you know and love.
  • Zendesk believes in offering our people a fulfilling and inclusive experience.
  • Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.

Equal Opportunity

  • As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.
  • Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace.
  • Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law.
  • We are an AA/EEO/Veterans/Disabled employer.
  • If you are based in the United States and would like more information about your EEO rights under the law, please click here.
  • Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law.
  • If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.