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About the Role
The Influencer Manager plays a pivotal role in the day-to-day execution of client programs, working in partnership with Client Services teams and the COE to execute social-first marketing strategies. Account Managers are stewards of the VN process, proactively managing campaign execution with exceptional time management and organizational skills. This role requires adaptability and thrives under pressure with assignments and tight deadlines, ensuring successful project delivery and coordinating junior staff from initiation to campaign completion.
Responsibilities
- Own day-to-day creator and client communication across assigned workstreams, driving tactical execution and ensuring all deliverables, reporting, and touchpoints are proactive, accurate, and on time.
- Support and execute end-to-end influencer marketing campaigns, primarily focused on Micro and Mid-Tier talent, including influencer activation, content/social execution, and community management from kickoff through wrap.
- Support production and on-site or remote shoots as needed, including coordination with creators, vendors, and internal teams to ensure smooth execution.
- Maintain and manage data entry & collection for assigned creators, ensuring data accuracy, completeness, and on-time submission.
- Support the development of wrap reports, performance summaries, and post-campaign insights.
- Proactively identify and escalate risks, issues, or dependencies to the manager with recommended solutions.
- Support growth and upsell initiatives, including drafting pitch materials, decks, and value-add messaging.
- Prepare client-facing materials such as meeting agendas and recaps, weekly status reports, and performance insights.
- Contribute to quarterly and annual planning, renewals, and year-in-review documentation.
- Build and maintain strong, collaborative relationships with internal teams and external stakeholders to support effective execution.
- Leverage AI and automation tools to improve execution efficiency, reporting accuracy, creator communication, and workflow management.
Requirements
- 3+ years of experience in advertising, influencer marketing, social media, or related services roles.
- Experience working within inter-agency teams (IATs) and cross-functional environments.
- Hands-on experience with social media platforms and tools, paired with a strong understanding of influencer marketing best practices.
- Demonstrated ability to manage multiple tactical workstreams, delegate effectively, and review junior team members’ work with accuracy and accountability.
- Proactive, solutions-oriented, and comfortable managing up to ensure alignment and progress.
Skills
- Influencer marketing
- Social media
- Advertising
- Client communication
- Campaign execution
- Content execution
- Community management
- Data entry
- Reporting
- Performance summaries
- AI and automation tools
- Social media platforms
- Time management
- Organizational skills
Location
- United Kingdom
Work Type
- Contract
- Full-time
Experience Level
- 3+ years
Education Level
- Bachelor’s degree required, with a background in marketing, communications, or a related discipline strongly preferred.
About the Company
- Viral Nation specializes in building social-first ecosystems for brands to connect with the modern consumer journey.
- Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands.
- Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions in an open, collaborative, and fast-paced culture.
- Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward.
- We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.
- Compensation is structured, performance-led, and market-aligned.
- Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.
- Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone.
- Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.
- Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.
- Viral Nation is committed to diversity, equity and inclusion in our agency.
- Viral Nation welcomes applications from people with visible and non-visible disabilities.
- Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.
Equal Opportunity
- Viral Nation is committed to diversity, equity and inclusion in our agency.
- Viral Nation welcomes applications from people with visible and non-visible disabilities.
- Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.