Senior Associate, Digital Activation at Adelphi Group | AR, US | Rezi

Senior Associate, Digital Activation at Adelphi Group

Senior Associate, Digital Activation

Adelphi Group · AR, US

2 weeks ago

Senior Associate, Digital Activation

Adelphi Group · AR, US

16 days ago
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About the Role

We are seeking a Senior Associate with strong Programmatic experience, particularly in full-funnel display campaigns focused on conversion KPIs. This role involves hands-on campaign management, including trafficking, billing, media validation, setup, and reporting in a fast-paced environment.

Responsibilities

  • Utilizes specialized knowledge to execute tasks, lead smaller projects or oversee specific components of larger initiatives.
  • Addresses non-routine problems and contributes to process improvements by applying technical or professional expertise.
  • Decision-making is informed by established practices and past experience, ensuring effective and informed outcomes.
  • Leverages performance data, audience signals, and real‑time insights to optimise media activations, including programmatic buying, bidding strategies, targeting, and budget allocation.
  • Navigates dynamic digital ecosystems to refine search and activation strategies, ensure efficient use of media spend, and continuously improve outcomes across the full performance funnel.
  • Hands-on with trafficking, billing, media validation, campaign setup, and reporting.

Requirements

  • Strong Programmatic experience, especially with full-funnel display campaigns tied to conversion KPIs.
  • DV360 experience is a must.
  • Amazon and TTD DSP experience would be a plus.
  • Organized, communicates well, responds to emails promptly, and knows when to flag or escalate issues.
  • Strong team player who takes initiative, raises their hand, and is eager to learn.

Skills

  • Programmatic
  • Full-funnel display campaigns
  • Conversion KPIs
  • DV360
  • Amazon DSP
  • TTD DSP
  • Trafficking
  • Billing
  • Media validation
  • Campaign setup
  • Reporting
  • Performance data analysis
  • Audience signal utilization
  • Real-time insights
  • Media activation optimization
  • Programmatic buying
  • Bidding strategies
  • Targeting
  • Budget allocation
  • Search strategy refinement
  • Activation strategy refinement

Work Type

  • Hybrid (minimum of three days a week in the office, unless otherwise directed)

Experience Level

  • Senior Associate

Salary/Compensations

  • $40,000 - $75,000

About the Company

  • Omnicom is committed to hiring and developing exceptional talent.
  • We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do.
  • We strongly believe that celebrating what makes us different makes us better together.
  • Join us—we look forward to getting to know you.
  • We will process your personal data in accordance with our Recruitment Privacy Notice.

Equal Opportunity

  • It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law.
  • EOE/AA/M/D/V/F.