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About the Role
As a Creative Director (Art), you will partner closely with the SVP, Group Creative Director to shape and elevate the creative across two dynamic CPG brands. You will help turn strategic ambition into bold ideas and distinctive brand experiences, guiding a multidisciplinary team and ensuring a high bar for creative excellence.
Responsibilities
- Partner closely with the SVP, Group Creative Director to help shape, develop, and elevate creative across two dynamic CPG brands in food, beauty, and home.
- Help lead and guide a team of Art Directors, Copywriters, and Designers, providing creative direction, thoughtful feedback, and hands-on support to push ideas and execution further.
- Contribute to concept development and visual storytelling for new product launches, integrated campaigns, and high-impact marketing initiatives, translating strategic objectives into compelling brand experiences.
- Help oversee creative development across key brand touchpoints that may include packaging, e-commerce PDPs, digital, social, retail, and integrated marketing materials, ensuring consistency, quality, and a strong visual point of view.
- Partner with the creative team to develop art direction for photo and video shoots, helping shape visual concepts, shot lists, mood boards, styling, and on-set execution to ensure content aligns with the brand vision and creative objectives.
- Review and refine creative deliverables throughout the development process, identifying opportunities to strengthen concepts, elevate design, and maintain a high standard of craft.
- Guide the development of engaging, on-brand e-commerce PDP experiences that bring product benefits and brand storytelling to life while supporting consumer engagement and conversion.
- Build and present compelling creative concepts and recommendations to clients, clearly articulating the thinking behind the work and bringing ideas to life through persuasive visual storytelling.
- Collaborate with account, strategy, production, and other cross-functional partners to keep projects moving forward, balance competing priorities, and deliver high-quality work within established timelines.
- Foster a collaborative, creatively ambitious environment that encourages fresh thinking, supports team development, and continually raises the bar for the work.
Requirements
- 10+ years of experience in art direction, design, or creative development, with a strong portfolio demonstrating exceptional visual craft, conceptual thinking, and brand storytelling.
- A strong art and design background, with a sophisticated eye for typography, composition, color, imagery, layout, and visual identity.
- Proven experience developing and evolving consumer-facing brands across multiple touchpoints, ideally within CPG, food, beauty, personal care, home, or lifestyle categories.
- Strong proficiency in Adobe Creative Cloud, particularly Photoshop, Illustrator, and InDesign, with the ability to work hands-on in design files and refine creative execution.
- Experience developing and overseeing e-commerce Product Detail Pages (PDPs), with an understanding of digital merchandising, product storytelling, content hierarchy, and conversion-minded design.
- Experience art directing and overseeing photo and video production, including familiarity with photography, styling, lighting, shot planning, and translating creative concepts into compelling visual content.
- Working knowledge of Figma and its application in collaborative design development and digital creative workflows.
- Strong PowerPoint skills, with the ability to create polished, visually engaging client presentations that communicate creative concepts and tell a compelling story.
- Experience presenting creative work to clients and stakeholders, articulating creative rationale, and building confidence in ideas through clear, thoughtful communication.
- Demonstrated ability to mentor and support creative talent, offer constructive feedback, and collaborate effectively with multidisciplinary teams.
- Strong organizational and problem-solving skills, with the ability to navigate multiple projects, manage shifting priorities, and maintain a high standard of work in a fast-paced environment.
- A collaborative, solutions-oriented mindset, with the ability to work in close partnership with senior creative leadership while bringing an independent point of view, sound creative judgment, and a hands-on approach.
Skills
- Art Direction
- Design
- Creative Development
- Visual Craft
- Conceptual Thinking
- Brand Storytelling
- Typography
- Composition
- Color Theory
- Imagery
- Layout
- Visual Identity
- Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
- E-commerce PDP Development
- Digital Merchandising
- Figma
- PowerPoint
- Client Presentations
- Mentoring
- Team Collaboration
- Organizational Skills
- Problem-Solving
- Project Management
- Time Management
Location
- Hybrid
Work Type
- Hybrid
Experience Level
- 10+ years of experience
Salary/Compensations
- $142,000-$150,000
Benefits
- Generous medical, dental, vision and other great benefits
- Paid parental and medical leave programs
- 401(k) with a company match component and profit sharing
- 15 days of paid time off plus company holidays
- Tuition reimbursement and student loan repayment assistance
- Inclusive employee resource groups
About the Company
- tms unites technology, marketing, and sourcing to drive transformational change for the world’s leading brands.
- With more than 1,400 employees across 28 countries, tms offers an impressive range of solutions – from inspiration and innovation to category management and delivery.
- Operating as a creative agency, a strategic consultancy, a sourcing business, and a technology provider, tms engages with over 110 million customers every single day for its clients, including McDonald’s, T-Mobile, O2, Starbucks, and adidas.
- tms is a place where you can achieve great things, and be recognized as the best.
- Authenticity and diversity are critical elements of tms's business.
- tms fosters a culture of inclusion and belonging and aspires to be ever-evolving.
- tms is a place where brilliant people are better together.
Equal Opportunity
- We are an equal opportunity employer, and we value diversity at our company.
- We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.
- We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
- Please contact us to request accommodation.