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About the Role
This role champions the creative use of AI across Fremantle’s international development and production teams. You’ll spend time with territories and labels, finding out what they are exploring and creating, spotting promising ideas and connecting people who can build on each other’s work. Reporting to the Global Head of Entertainment and working closely with central AI colleagues, you’ll bring local insights back to the centre and share developments, learning and creative wins internationally to drive creative AI content development. You’ll lead the Production AI network and help teams access relevant ideas and expertise. The role works through relationships and influence, with creative decisions, implementation and delivery targets owned by territories and labels.
Responsibilities
- Build strong relationships with development and production teams across territories and labels, understanding their creative ambitions, live projects and use of AI.
- Discover promising ideas, experiments and approaches by meeting teams, including territory visits where appropriate.
- Maintain regular contact with local teams to stay updated on new developments, learning, and successes.
- Connect colleagues exploring similar ideas or with complementary experience to foster learning and collaboration.
- Champion opportunities for creative AI content development by sharing relevant examples, ideas, and collaborators with territory teams.
- Help teams build on successful local work and explore approaches suited to their own productions.
- Communicate developments, insights, needs, and creative wins back to the Global Head of Entertainment and central AI colleagues.
- Share clear, useful updates and case studies across international teams, highlighting learning opportunities and potential collaborations.
- Share relevant central AI developments and guidance with territories, maintaining an exchange of information.
- Lead the Production AI network and cross-territory forums, shaping discussions and creative exchanges.
- Organize demonstrations, spotlighting events, and knowledge-sharing sessions to showcase creative work and inspire teams.
- Build engaging presentation decks and lead presentations at international forums, showcasing AI tools and their applications.
- Follow up on introductions and discussions to help teams access relevant people, materials, and learning.
- Connect development and production colleagues with AI Deployment, AI Productivity, and other specialists for advice and support.
- Help teams find and understand existing AI guidance and access the right expertise.
Requirements
- Significant experience in television, film, or media development or production, with a strong understanding of how creative ideas become content.
- Practical knowledge of AI and its potential uses in development and production, with curiosity about new tools, approaches, and creative possibilities.
- Experience building trusted relationships with creative and production teams.
- Experience influencing senior stakeholders.
- Experience working across international territories and cultures.
- Highly proactive and comfortable getting out to meet teams, asking questions, and finding out what is happening across the business.
- Strong listening skills and creative judgement.
- Ability to recognise promising work, draw out useful insights, and connect people with relevant experience.
- Experience championing new ideas and helping teams explore opportunities through collaboration and shared learning.
- Clear, engaging communication skills.
- Ability to turn developments and insights into useful updates, presentations, and case studies.
- Confidence bringing communities together and facilitating discussions, demonstrations, and creative exchanges across teams.
- Sound commercial judgement.
- Understanding of production realities, including the potential benefits and limitations of AI.
- A collaborative, adaptable approach.
- Ability to work through relationships and influence while respecting local priorities and ownership.
Skills
- AI
- Content Development
- Production
- Relationship Building
- Influencing
- Communication
- Presentation
- Collaboration
- Creative Judgement
- Commercial Judgement
About the Company
- Fremantle is a powerhouse of the TV and Film industry, one of the world’s largest and most successful creators, producers and distributors of Entertainment, Drama & Film and Documentaries.
- We make shows with global appeal, from critically acclaimed dramas like The Responder to award winning films including The Hand of God and entertainment like The Rap Game, Too Hot to Handle, The Apprentice and Britain’s Got Talent.
- Our purpose is driven by Creating the Extraordinary, Together. We tell stories that connect people around the world, reflecting and celebrating the diversity of the world we live in.
- Through compelling, irresistible entertainment, we aim to engage and inspire our audiences.
- We bring together people from all backgrounds and cultures, both in our teams and on our shows.
- We are committed to creating opportunities for talent by being inclusive in all that we do.