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About the Role
We are looking for a Client Director to join our Deliveroo Media team. This role involves leading the CPG Client Team to drive commercial growth by acquiring new advertisers, strengthening existing relationships, and transforming initial campaigns into long-term strategic partnerships. You will own the growth strategy for Tier 2 and Tier 3 CPG brands and collaborate with Deliveroo’s Strategic Partnerships team to maximize opportunities with major advertisers. You will lead a team of 4-5, combining commercial ambition, strategic thinking, and people leadership to shape growth, build partnerships, and deliver impact.
Responsibilities
- Lead the commercial strategy for Deliveroo Media’s CPG advertisers, driving revenue through new business, repeat investment and strategic partnerships.
- Build and convert a strong pipeline of Tier 2 and Tier 3 CPG opportunities, growing initial campaigns into larger, longer-term investments.
- Partner with Deliveroo’s Strategic Partnerships team to maximise commercial opportunities across Tier 1 advertisers.
- Develop persuasive commercial proposals spanning sponsored products, moment-led activations and broader media solutions.
- Build trusted relationships with CPG brands, agencies and senior stakeholders, positioning Deliveroo Media as a long-term strategic partner.
- Lead, coach and develop a team of 4–5, fostering a high-performing, collaborative and inclusive environment where people can thrive.
Requirements
- Proven experience in media sales, partnerships or commercial account management, ideally working with FMCG/CPG brands or similarly fast-paced client categories.
- Strong commercial acumen, with experience identifying growth opportunities, developing compelling proposals and increasing client investment.
- Experience leading, coaching and developing a team to achieve ambitious commercial goals.
- Excellent relationship-building and stakeholder management skills, with the confidence to engage senior clients and business leaders.
- A strategic mindset, with the ability to shape commercial plans, prioritise opportunities and balance short-term delivery with long-term growth.
- Strong negotiation and influencing skills, with the ability to navigate complex commercial conversations.
- Enjoy the buzz of change, the satisfaction of building something better, and the joy of working with a close-knit, values-driven team.
- Love variety, thrive in a fast-paced environment, and embrace change with energy.
Skills
- Media sales
- Partnerships
- Commercial account management
- Commercial acumen
- Team leadership
- Relationship-building
- Stakeholder management
- Strategic thinking
- Negotiation
- Influencing
Location
- London
Work Type
- Hybrid
- 2-3 days a week at Deliveroo HQ
Experience Level
- Director level
Salary/Compensations
- From £70k
- 10% discretionary bonus
Benefits
- 10% discretionary bonus
- £1,800 yearly wellbeing fund
- Free Headspace subscription
- £500 yearly “Uni Fund” for learning
- 4 extra Wellbeing Days off per year
- Annual Summer conference + year-round celebrations
- 4pm finishes every Friday
- Flexible and hybrid working
About the Company
- We’re the original pioneers in connected commerce marketing. Since 2008, we’ve been partnering with major retailers, powering global brands, and building meaningful connections with shoppers.
- We simplify the mind-boggling complexity of today’s retail media landscape. We deliver impactful campaigns that connect with people where it matters. We create seamless and personalised shopping experiences. Above all, we deliver amazing results for our partners, driven by our unshakeable desire for growth. Time after time, we change the game. SMG is home to a world-class suite of commerce advertising capabilities powered by data and cutting-edge technology. We constantly push ourselves, our tech and our industry to discover innovative new ways to connect, sell and grow.
- At SMG, we hire for the future, which is fast-moving and changing shape. Do you have the potential to help shape our business? We’re looking for brilliant, diverse talent who want to grow with us - people who are curious, ambitious, and eager to learn, whether as specialists or across teams.
- We value those who take ownership of their growth and bring fresh perspectives. That’s why we’re committed to equity, inclusion, and building a place where everyone feels empowered to grow. At SMG, it’s not just about filling a role but building the future together.
Equal Opportunity
- Don’t meet every single requirement? We still want to hear from you. If you believe you’d thrive in this role, your unique perspective might be just what we’re looking for.
- We’re committed to equity, inclusion, and building a place where everyone feels empowered to grow.