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About the Role

As the Revenue Growth Specialist, you'll leverage pricing, promotions, portfolio, consumer, shopper and market insights to uncover growth opportunities and shape commercial decisions. Working across Sales, Marketing, Category, Supply Chain and Finance, you will challenge assumptions, build clear commercial recommendations and help teams make smarter choices across customers, channels and packs. Reporting to the Head of Revenue Growth Management (RGM), you will lead the analysis, tools and execution that support RGM decisions.

Responsibilities

Lead pricing analysis across packs, channels, and customers, translating market insights into clear, actionable recommendations.
Support the annual CPI process by maintaining pricing trackers, coordinating price changes, and providing pricing analysis and recommendations.
Monitor price realisation, competitor activity, and revenue performance to proactively identify risks and growth opportunities.
Build pricing, elasticity and promotional response scenarios, providing volume and revenue assumptions to support broader financial modelling.
Own the development and consistent application of promotional evaluation tools, including pre- and post-event analysis.
Lead promotional performance reviews, assessing uplift, incrementality, cannibalisation and ROI.
Partner with Key Account teams to optimise promotional calendars, mechanics, depth and frequency through regular reviews.
Work closely with Commercial Finance and Sales to maximise promotional investment effectiveness and drive return on investment.
Develop and maintain pack-price architecture across formats and channels, providing pricing and elasticity insights to Sales and Commercial Finance.
Leverage consumer, shopper and market insights to recommend portfolio, assortment and pricing opportunities.
Identify opportunities to improve mix, affordability, premiumisation and profitable growth through portfolio optimisation and gap analysis.
Leverage customer, channel, pack and product insights to identify pricing, promotional, assortment and mix opportunities across Retail, Convenience, Wholesale, E-Commerce and On Premise channels.
Develop pricing, promotional and pack architecture insights to support customer planning and commercial negotiations.
Translate internal and external data into practical recommendations that teams can act on.
Deliver price elasticity, promotional response and scenario analysis to support commercial decision-making.
Analyse internal and external data sources, including Circana, Kantar and retailer scan data, to identify trends and growth opportunities.
Maintain pricing, promotional and product mix datasets, dashboards and reporting.
Work side by side with Sales, Marketing, Finance, Category and Supply Chain to embed Revenue Growth Management into everyday decisions.
Provide insights and recommendations to support business planning and revenue optimisation.
Influence stakeholders with confidence, curiosity and commercially grounded thinking.

Requirements

University Degree in Business, Commerce, Economics, Finance, Marketing, Statistics, or a related discipline preferred.
5+ years' experience in FMCG, Revenue Growth Management, Commercial Finance, Category Management, Pricing, Sales Analytics or Business Analytics.
Strong understanding of FMCG commercial drivers, with experience working with major retailers such as Coles, Woolworths, Metcash or Aldi highly regarded.
Strong commercial and analytical capability, with experience in pricing, promotions, pack architecture, elasticity and revenue growth initiatives.
Advanced Excel skills and experience using Power BI, Tableau or similar analytical tools to generate insights and recommendations.
You have read and understand the Privacy Statement and the Red Bull Australia Privacy Policy.
You are qualified to work in Australia and understand that Red Bull Australia may require you to provide evidence of this to comply with its obligations under the Migration Act 1958 (Cth).
All the information you have submitted to Red Bull Australia Pty Ltd (including via this application and any attachments) is true, accurate and complete. You understand that if any information you have provided is false or misleading we may reject your application, review any employment offer made to you and potentially dismiss you from any employment with Red Bull Australia Pty Ltd.

Skills

Pricing
Promotions
Portfolio Management
Consumer Insights
Shopper Insights
Market Insights
Commercial Recommendations
Revenue Growth Management (RGM)
Analysis
Tools
Execution
Pack Pricing
Channel Pricing
Customer Pricing
CPI Process
Pricing Trackers
Price Changes
Price Realisation Monitoring
Competitor Activity Monitoring
Revenue Performance Monitoring
Elasticity Modelling
Promotional Response Modelling
Scenario Building
Volume Assumptions
Revenue Assumptions
Financial Modelling
Promotional Evaluation Tools
Pre-event Analysis
Post-event Analysis
Promotional Performance Reviews
Uplift Assessment
Incrementality Assessment
Cannibalisation Assessment
ROI Assessment
Promotional Calendar Optimisation
Promotional Mechanics Optimisation
Promotional Depth Optimisation
Promotional Frequency Optimisation
Promotional Investment Maximisation
Pack-Price Architecture Development
Pack-Price Architecture Maintenance
Elasticity Insights
Sales Insights
Commercial Finance Insights
Assortment Opportunities
Mix Improvement
Affordability Improvement
Premiumisation
Profitable Growth Identification
Portfolio Optimisation
Gap Analysis
Customer Insights
Channel Insights
Pack Insights
Product Insights
Retail Channel Strategy
Convenience Channel Strategy
Wholesale Channel Strategy
E-Commerce Channel Strategy
On Premise Channel Strategy
Customer Planning Support
Commercial Negotiation Support
Data Translation
Price Elasticity Analysis
Promotional Response Analysis
Scenario Analysis
Internal Data Analysis
External Data Analysis
Circana Data Analysis
Kantar Data Analysis
Retailer Scan Data Analysis
Trend Identification
Growth Opportunity Identification
Pricing Datasets
Promotional Datasets
Product Mix Datasets
Dashboard Maintenance
Reporting
Business Partnering
Sales Collaboration
Marketing Collaboration
Finance Collaboration
Category Collaboration
Supply Chain Collaboration
Business Planning Support
Revenue Optimisation Support
Stakeholder Influence
Confidence
Curiosity
Commercially Grounded Thinking
Advanced Excel
Power BI
Tableau

Location

Australia

Work Type

Permanent
Full-time

Experience Level

5+ years

Education Level

University Degree

About the Company

In 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 22,000 people in over 178 countries, selling over 14 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and make an impact through our purpose of giving wings to people & ideas.