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About the Role

Derris is seeking a Senior Account Executive, Integrated Communications to lead strategic planning for clients, focusing on influencer initiatives and emerging platform activation. The role involves leading account teams, mentoring junior staff, and contributing to company culture.

Responsibilities

Provide client counsel on influencer strategy based on goals and a strong business case.
Lead client relationships and day-to-day contact.
Develop and execute influencer paid and organic campaigns from brief development to measurement and optimization.
Establish, cultivate, and maintain strong media and influencer relationships.
Ensure influencer marketing activities comply with legal and regulatory requirements.
Implement and enforce company policies regarding influencer marketing activities.
Track, analyze, and report on key metrics related to influencer programs.
Use data insights to optimize influencer campaigns.
Set the tone for client meetings and drive projects forward.
Work closely with cross-functional partners, including compliance, legal, creative, product marketing, data, and copywriting teams.
Draft client materials, including messaging, briefs, and strategy documents.
Manage upwards and downwards, communicating priorities and issues.
Pitch media across broadcast, print, and online, focusing on feature and high-priority placements.
Maintain strong attention to deadlines and ensure timely project execution.
Stay up-to-date with industry trends, best practices, and the competitive landscape.
Attend industry events and networking opportunities.

Requirements

3-5 years of Public Relations experience, agency experience preferred.
Demonstrated ability to think through communication strategies and deliver tangible results.
Understanding of the current social/digital and activation landscape, and advocacy strategies across platforms.
Demonstrated knowledge of emerging trends and talent.
Proven record of securing coverage through media relations, influencer engagement, and targeted outreach.
Expertise in both organic and paid advocacy strategies.
Ability to be detail-oriented, manage multiple clients, and meet deadlines while keeping the bigger picture in mind.
Strong written and verbal communication skills.
Experience with daily management of junior-level staff members.
Capable of working independently and in a dynamic, team-oriented atmosphere.
Comfortable working across industries.

Skills

Influencer strategy
Client relationship management
Influencer campaign execution (paid and organic)
Media and influencer relations
Legal and regulatory compliance (influencer marketing)
Data analysis and reporting (influencer programs)
Cross-functional collaboration
Content creation (messaging, briefs, strategy documents)
Media pitching (broadcast, print, online)
Project management
Trend analysis
Networking
Social/digital landscape understanding
Advocacy strategies
Emerging trends and talent identification

Location

New York, NY

Work Type

Hybrid

Experience Level

Senior

Salary/Compensations

$75,000-$80,000

About the Company

Derris is part of Orchestra, a strategic communications and marketing company designed for today’s complex world.
Orchestra integrates people, platforms, and stories to help clients build lasting influence.
The company offers programs from strategic business counsel to tactical execution.
Orchestra comprises over 700 people with diverse industry experience.
Orchestra is made up of leading firms including BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward, and Small Girls PR.
Orchestra launched Brightmode (talent acquisition) and Versus Media Group (political media).

Equal Opportunity

People of all backgrounds and abilities are strongly encouraged to apply.
Orchestra is committed to building and maintaining a diverse staff.
Orchestra recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences.
Opportunities for advancement exist, and we are committed to helping all staff develop and grow.