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About the Role
BerlinRosen is seeking an experienced communications, media relations, and public affairs strategist to join as a Vice President. This role will counsel clients across the health industry, developing comprehensive strategies that engage stakeholders and public audiences through earned, owned, and paid media. The Vice President will lead day-to-day account flow by managing junior staff and client relations, thrive in a fast-paced environment, and contribute to team capacity planning and business development.
Responsibilities
- Lead the development of integrated communications strategies including earned, owned, and paid media to meet clients’ objectives.
- Drive high-touch, daily client communications with the same client leads: brainstorming, flagging concerns and problem-solving.
- Manage a team of junior staff on each account you lead, strategically influencing deliverables’ quality and staff development by delegating, modeling smart practices and providing feedback.
- Coordinate across internal and external teams to deploy integrated services (media relations, digital advertising, research) to meet your clients’ goals.
- Drive new story angles and other media opportunities for clients, conceptualizing creative feature stories and identifying new targets across print, broadcast, radio and podcasts.
- Lead thought leadership programs for executives, drafting persuasive and compelling pitches and op-eds, and identifying new opportunities to raise an executive’s visibility.
- Work closely with senior team leaders on capacity planning to ensure that the team is running efficiently.
- Contribute to business development and growth efforts.
Requirements
- At least 8 years of experience in strategic communications in relevant health industries, government, electoral politics or media or journalism covering relevant sectors; PR agency experience preferred.
- At least 2 years of experience managing teams.
- Strong storytelling skills and demonstrated ability to create news moments.
- Experience in designing media and marketing programs to reach stakeholder audiences.
- Savviness and creativity in media relations and pitching, social media content ideation and influencer engagement.
- Experience with thought leadership and executive profile raising a plus.
- Experience engaging and maintaining strong relationships with relevant reporters and handling rapid response and long lead stories.
- Fluency in legislative and regulatory processes, with an ability to translate complex developments into clear and compelling messages.
- Ability to communicate clearly and confidently, both verbally and in writing, with staff, clients, and the media.
- Organized and used to a fast-paced environment, with the capability to handle multiple assignments at once, work quickly, think on their feet and meet deadlines in a fast-paced environment.
- Proven ability to become a savvy and nimble student of the “news” and quickly identify new media opportunities and narratives to insert our clients’ voices into the news cycle.
Skills
- Strategic communications
- Media relations
- Public affairs
- Storytelling
- Media and marketing program design
- Media relations and pitching
- Social media content ideation
- Influencer engagement
- Thought leadership
- Executive profile raising
- Legislative and regulatory processes
- Verbal communication
- Written communication
- Team management
- Capacity planning
- Business development
Location
- New York, N.Y.
- Washington, D.C.
Work Type
- Hybrid
Experience Level
- Vice President
Salary/Compensations
- $140,000 - $150,000
Benefits
- Bonus eligible
About the Company
- BerlinRosen is part of Orchestra, a strategic communications and marketing company built for today’s complex and fragmented world.
- Orchestra integrates people, platforms, and stories that stick to help clients build lasting influence.
- The company offers programs that span from the highest level strategic business counsel through to tactical execution.
- Orchestra brings together 700+ people with experience across consumer and lifestyle, technology, nonprofit and philanthropy, real estate, sports, travel, hospitality, and more.
- Made up of leading firms BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR.
- It also launched Brightmode, a talent acquisition firm for communications professionals, and Versus Media Group, a strategy-first political media team.
- Learn more at www.orchestraco.com.
Equal Opportunity
- People of all backgrounds and abilities are strongly encouraged to apply.
- Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences.
- Opportunities for advancement exist, and we are committed to helping all staff develop and grow.