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About the Role
As a central point of contact for clients in daily business, you will be responsible for the strategic planning, analysis, and continuous optimization of digital media campaigns. You will manage digital media disciplines such as Social and Programmatic Advertising, and contribute to OOH planning when needed. You will evaluate media offers, coordinate media mixes, and ensure cost plans and media KPIs align with client goals. You will maintain an overview of multiple parallel projects and ensure reliable collaboration with clients and internal departments.
Responsibilities
- Act as the central point of contact for clients in daily business and coordinate regularly with them.
- Take responsibility for the strategic planning, analysis, and continuous optimization of digital media campaigns.
- Manage involved digital media disciplines such as Social and Programmatic Advertising, and contribute to OOH planning as needed.
- Evaluate media provider offers, coordinate media mixes, and ensure cost plans and media KPIs align with client goals.
- Maintain an overview of multiple parallel projects and ensure reliable collaboration with clients and internal departments.
Requirements
- Extensive, multi-year experience in digital media planning and consulting with broad and deep media expertise.
- Proficiency in at least one medium, with a willingness to look beyond and experience integrating other media into planning.
- Strong analytical skills and proficiency with Excel, common media tools, and KPIs.
- Reliable, structured, and pragmatic work approach with the ability to manage multiple parallel tasks.
- Customer and team-oriented, strong communication skills, and enjoyment in collaborating with clients and colleagues.
- Very good German language skills.
Skills
- Digital Media Planning
- Media Consulting
- Media Expertise
- Social Advertising
- Programmatic Advertising
- OOH Planning
- Excel
- Media Tools
- KPI Management
- Client Communication
- Team Collaboration
Location
- Hybrid
Work Type
- Hybrid (60% office & 40% remote)
- Full-time
Experience Level
- Multi-year experience
Benefits
- 30 days of vacation + Christmas Eve & New Year's Eve off
- Modern and central offices
- Individual training via our 'Talentschmiede'
- Significant creative freedom
- Structured onboarding
- Open feedback culture
- English courses
- Subsidy for Deutschlandticket
- JobRad leasing
- Company pension plan & disability insurance
- Exclusive employee discounts
- Regular parties & team events
- Gifts for anniversaries & end of probation
- Regular employee updates