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About the Role
You'll build and own the models that decide which carrier each auto insurance shopper sees on our click wall, aiming to send every user to the carrier most likely to convert them. You will also own the buying models behind our media spend, which are held to ROAS. This is a hands-on individual contributor role where you frame problems, find data, build and validate models, and manage them through deployment and monitoring.
Responsibilities
- Build models that decide which carrier each auto insurance shopper sees on our click wall.
- Own the buying models behind our media spend, held to ROAS.
- Put carrier conversion data (quotes, policies, acquisition cost) to work in production.
- Frame problems directly with the business.
- Find your own data.
- Build and validate models.
- Manage models through deployment and monitoring.
- Work alongside an ML engineer on the production side.
- Focus initially on auto insurance, with scope broadening to other verticals over time.
Requirements
- 5+ years of hands-on applied data science with measurable business impact.
- Models drove paid media decisions (spend, bidding, or ad serving).
- Ability to explain models down to the loss function and architecture choice, including neural network fundamentals.
- Understanding of how today's bids shape tomorrow's training data.
- Experience handling late labels, sparse features, or drift.
- Experience owning models end-to-end: data sourcing, building, deployment, monitoring, and bringing a point of view.
- Expert Python and SQL.
- Real ad budget spent in live auctions.
- Experience with large-scale ranking or recommendation systems.
- Ability to explain tradeoffs to non-technical partners in plain terms.
- Experience designing for auction feedback loops, selection bias, and exploration.
- Hands-on neural network work (e.g., embeddings of text, creative, or user behavior).
- Experience with AWS for data science (ECS, S3, Athena, SageMaker).
- Experience with CI/CD deployment.
Skills
- Python
- SQL
- Data Science
- Machine Learning
- Model Deployment
- Model Monitoring
- Neural Networks
- Embeddings
- AWS
- CI/CD
Location
- Remote-first
- South Florida HQ
Work Type
- Remote
- Full-time
Experience Level
- 5+ years of hands-on applied data science
About the Company
- Launch Potato is a discovery and conversion company reaching millions monthly through brands like FinanceBuzz, All About Cookies, and OnlyInYourState.
- The company's mission is to create predictable, high-value customer acquisition at scale by connecting discovery, intent, and performance across category-leading consumer brands in finance, travel, and entertainment.
- Launch Potato is profitable, bootstrapped, and operates with a remote-first team across 18 countries.
- The company culture emphasizes owning outcomes, measuring work by impact, and embracing change.
- Feedback is direct and respectful.
- Launch Potato is committed to having a diverse, inclusive team and culture.
Equal Opportunity
- We are proud to be an Equal Employment Opportunity company.
- We value diversity, equity, and inclusion.
- We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.