Senior Associate, Media Planning, UK at WPP Media | GB | Rezi

Senior Associate, Media Planning, UK at WPP Media

Senior Associate, Media Planning, UK

WPP Media · GB

2 weeks ago

Senior Associate, Media Planning, UK

WPP Media · GB

18 days ago
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About the Role

The Senior Associate, Media Planning is responsible for driving day-to-day campaign tactical planning work across end-to-end processes and tools, ensuring all media deliverables are accurate, timely, and comprehensive. This role involves executing core media operations with increasing independence, spotting emerging trends, and partnering with cross-functional disciplines to craft solutions.

Responsibilities

  • Drive day-to-end planning tasks, including audience research, media plan matrix management, creative spec collation, trafficking coordination, and financial reconciliation.
  • Utilize core agency and planning platforms (e.g., GWI, Olive, PFC, ad servers) with speed and precision.
  • Ensure operational accuracy across campaign setups, tracking tags, media briefs, and billing milestones.
  • Manage daily schedule effectively, prioritizing tasks to meet deadlines across concurrent campaigns.
  • Foster strong collaborative relationships with key discipline counterparts—including Client Services (CS), Activation, Analytics, and Ad Operations.
  • Proactively initiate conversations across internal teams to troubleshoot issues, gather required inputs, and ensure seamless handoffs.
  • Work laterally within the pod/discipline team to ensure alignment on campaign milestones and shared project timelines.
  • Actively participate in internal campaign, tactical, and status meetings.
  • Partner with Planning Managers to accurately capture meeting notes, open questions, and agreed next steps.
  • Take accountability for following up on assigned media actions and liaising with stakeholders to obtain timely answers.
  • Own the compilation and rigorous data QA of regular reporting deliverables (e.g., weekly pacing/performance, DCA inputs).
  • Answer tactical, campaign-level questions and begin identifying noteworthy trends in performance data.
  • Help outline initial observations and potential solutions for campaign hurdles alongside your Planning Manager.
  • Deepen understanding of client Product Areas (PAs), historical campaign performance, competitive context, and audience dynamics.
  • Continuously refine both written and verbal communication to present technical media details clearly and concisely.

Requirements

  • 1–2+ years of hands-on media agency experience, preferably within digital media planning, media operations, or campaign management.
  • Experience with audience profiling and media research tools (e.g., GWI) and media finance/planning platforms (e.g., Olive, Mediaocean, or equivalent enterprise planning software).
  • Strong proficiency in Google Sheets / Microsoft Excel (formulas, pivot tables, VLOOKUP/XLOOKUP, data reconciliation).
  • Proven ability to multitask and manage competing deadlines across multiple workstreams without sacrificing quality.
  • Clear, professional written and verbal communication skills; collaborative mindset with an eagerness to learn and share knowledge.
  • Requires individuals to have the right to work in the UK.

Skills

  • Audience research
  • Media plan matrix management
  • Creative spec collation
  • Trafficking coordination
  • Financial reconciliation
  • GWI
  • Olive
  • PFC
  • Ad servers
  • Campaign setups
  • Tracking tags
  • Media briefs
  • Billing
  • Google Sheets
  • Microsoft Excel
  • Formulas
  • Pivot tables
  • VLOOKUP
  • XLOOKUP
  • Data reconciliation
  • Multitasking
  • Time management
  • Prioritization
  • Collaboration
  • Communication

Location

  • UK

Work Type

  • Hybrid

Experience Level

  • 1-2+ years

Benefits

  • Competitive medical insurance
  • Group retirement plans
  • Vision insurance
  • Dental insurance
  • Significant paid time off
  • Preferential partner discounts
  • Employee mental health awareness days

About the Company

  • WPP is the trusted growth partner for the world’s leading brands, helping clients navigate change, capture opportunity, and deliver transformational growth.
  • WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale.
  • Clients see exactly where, how, and why their media investment is working through WPP Open and Open Intelligence.

Equal Opportunity

  • WPP Media is an equal opportunity employer and considers applicants for all positions without regard to characteristics.
  • We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.
  • If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.