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About the Role
This position manages go-to-market (GTM) content development for enabling partners to sell Microsoft Security solutions to small and medium businesses. The role is responsible for coordinating marketing and engineering efforts to help partners achieve revenue goals, assist Microsoft in reaching target customers, provide leads to channel partners, and support the organization in building a healthy third-party ecosystem. The qualified candidate will drive end-to-end GTM development, content design, positioning, messaging, and market research, while closely coordinating with various internal teams to overcome barriers to adoption of advanced security technologies.
Responsibilities
- Optimize conversation-based selling approach for partners to drive friction-free discussions on Microsoft advanced security products.
- Define small and medium enterprise business execution plans in partnership with product marketing.
- Optimize sales conversions through a conversation-oriented approach, helping sales achieve targeted revenue and share objectives.
- Define business requirements and drive development of partner tools such as trial products, technical deployment kits, best practice guides, and customer-facing marketing materials or demos.
- Assist the sales organization in optimizing the selling process to include partner attach on enterprise accounts and partner-sponsored sales via two-tier distribution.
- Create appealing content and materials that support and improve the adoption of Microsoft security products through the partner ecosystem.
- Collaborate across key stakeholders to design and manage performance reviews and insights.
Requirements
- Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing, event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience.
- Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 2+ years integrated marketing, event management, marketing strategy, business planning, marketing operations, or related experience OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing, event management, marketing strategy, business planning, marketing operations, or related experience OR equivalent experience.
- Previous experience building and executing large-scale integrated marketing campaigns that drive business results.
- Website marketing, digital marketing and/or technical community management experience.
- Experience with software pricing and licensing strategy or execution.
- Experience translating complex technical concepts into clear, compelling narratives.
Skills
- Integrated marketing
- Event management
- Marketing strategy
- Business planning
- Marketing operations
- Website marketing
- Digital marketing
- Technical community management
- Software pricing and licensing strategy
- Translating complex technical concepts
Location
- U.S.
Work Type
- Full-time
Experience Level
- 3+ years
- 5+ years
Education Level
- Bachelor's Degree
- Master's Degree
Salary/Compensations
- USD $106,400 - $203,600 per year (U.S.)
- USD $137,600 - $222,600 per year (San Francisco Bay area and New York City metropolitan area)
Benefits
- Certain roles may be eligible for benefits and other compensation.
About the Company
- Microsoft Security is a multi-billion-dollar business with significant growth opportunities over the next several years directly addressing security solutions for small and medium businesses.
- Microsoft is an equal opportunity employer.
Equal Opportunity
- All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances.
- If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.