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About the Role

We are seeking a creative storyteller skilled in filming, writing, and content creation to capture the essence of building and scaling a fast-growing technology company. You will be responsible for creating engaging content, including short-form videos and social media posts, across various platforms, with the freedom to experiment and define Pocket's brand narrative.

Responsibilities

Film and produce engaging short-form videos for TikTok, Instagram Reels, YouTube Shorts, and other platforms.
Capture behind-the-scenes moments from the everyday life of Pocket.
Create content around product development, launches, team culture, milestones, and challenges.
Interview founders, engineers, designers, and other team members.
Independently handle filming, editing, and publishing.
Experiment with creative formats, hooks, and storytelling techniques to maximize organic reach.
Turn real company moments, conversations, and experiences into compelling stories.
Write engaging posts for Pocket's LinkedIn and X accounts.
Support founders and team members in building their personal brands through authentic content.
Develop original content ideas that make people excited to follow Pocket's journey.
Find creative ways to make complex technology and business topics interesting and accessible.
Own and maintain a consistent content calendar across relevant social channels.
Identify emerging trends, formats, and opportunities for viral content.
Repurpose content across platforms to maximize reach.
Track performance, understand what resonates, and continuously improve.
Build a recognizable and authentic content style for Pocket.
Help grow an engaged community around our company, product, and people.

Requirements

A natural storyteller with exceptional creative instincts.
Proven experience creating engaging organic content, especially short-form video.
Comfortable filming, editing, writing, and publishing independently.
Strong writing skills and the ability to create compelling social media posts.
Deep understanding of internet culture, social platforms, and what makes content spread.
Someone who genuinely enjoys being behind the camera, talking to people, and capturing spontaneous moments.
Highly proactive, resourceful, and comfortable working with minimal direction.
Ability to turn everyday situations into interesting stories.
Genuine curiosity about technology, AI, startups, and the people building them.
Based in San Francisco or willing to relocate.

Skills

Filming
Writing
Content Creation
Short-form Video Production
Social Media Content
Editing
Publishing
Storytelling
Content Strategy
Community Growth
Trend Identification
Content Repurposing
Performance Tracking
Brand Voice Development

Location

San Francisco

Work Type

Full-time

Experience Level

High ownership

Benefits

Front-row seat to document the journey of building one of the fastest-growing AI hardware startups.
Creative freedom to own content creation from idea to execution, with room to experiment.
Opportunity to work directly with founders, engineers, designers, and operators.
Be the first dedicated content creator and shape our content strategy from the ground up.
Help millions of people discover Pocket and follow our journey.

About the Company

Pocket is a Y Combinator W26 company building a premium hardware plus software product in the AI voice recorder space.
We are obsessed with quality and speed.
We are scaling very fast in the US and now European markets and building a device experience that can become the category leader.